1. Patwary A.K., Mohd Yusof M.F., Bah Simpong D., Ab Ghaffar S.F., Rahman, M. K.. (2023). Examining proactive pro-environmental behaviour through green inclusive leadership and green human resource management: an empirical investigation among Malaysian hotel employees. Journal of Hospitality and Tourism Insights . https://doi.org/10.1108/JHTI-06-2022-0213
  2. Ghaffar, S. F. A., Ahmad G., Ibrahim M., Yussof N.D.M., Muhammad N.H., Musa R., Isa I.I.M.. (2023). Relationship between Parental Emotional Styles and Family Values to Anxiety Level among Primary School Children. Malaysian Journal of Medicine and Health Sciences , Vol. 19(3) , pp. 302 - 309. https://doi.org/10.47836/MJMHS.19.3.39
  3. Normaizatul Akma, S., Radzi N.A.M., Saidi, Noraida, Siti Fatimah Ab Ghaffar, Hasif Rafidee Hasbollah, Mazne Ibrahim. (2022). Online Learning during Pandemic Covid-19: An Insight from a Rural Area. International Journal Of Education, Psychology And Counselling (IJEPC) , Vol. 7(46) , pp. 707-716.
  4. Normaizatul Akma Saidi, Siti Fatimah Ab Ghaffar, Yee Sa, Chua, Ezani, Nur Nabila, Abdul Zhani, Nor Shuhada, Ram Singh, Taranjit Kaur. (2022). Relationship between stress and lifestyle with internet addiction among Z generation. Journal of Tourism, Hospitality & Culinary Arts (JTHCA) , Vol. 14(1) , pp. 452-459.
  5. Siti Nadhirah Mohamad, Hasif Rafidee Hasbollah, Siti Fatimah Ab Ghaffar. (2022). The relationships between service quality, satisfaction, and loyalty of spa customers. Journal of Tourism, Hospitality & Culinary Arts (JTHCA) , pp. 297 - 302.
  6. Normaizatul Akma Saidi, Naziatul Aziah Mohd Radzi, Ahmad Fahme Mohd Ali, Siti Fatimah Ab Ghaffar. (2022). Financial Sustainability of Small and Medium Enterprises: A Bibliometric Analysis. Journal of Tourism, Hospitality & Culinary Arts (JTHCA) , Vol. 14( 1) , pp. 411 - 434.
Sumber data: MyScholar
  1. Nur Amalina Shahera binti Che Abdul Ghani, Nur Ameira binti Mohd Aris, Nurul Ain binti Saad, Siti Hajar binti Yusuf, Siti Fatimah Ab Ghaffar. (2023-12). The association between family values and coping skills toward depression among 3u1i students. In Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness , pp. 1923-1935. Faculty of Hospitality, Tourism and Wellness.
  2. Anis Faznina Binti Muhamad Safrizan, Raja Muhammad Sufirul Aiman Bin Raja Indera, Nur Nadhirah Binti Mohd Kamal, Rosmalinda Binti Roslan, Siti Fatimah Ab Ghaffar. (2023-12). Relationship Between Traditional Postnatal Care Services Utilization And Emotional Status Among Women. In Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness , pp. 1936-1945. Faculty of Hospitality, Tourism and Wellness.
  3. NURUL IZZAH BINTI MOHD YUSOFF, AMIRAH BALQIS BINTI ROSLAN, NURHAIRUNNISA BINTI HAIRUL NIZAM, NURUL ATIKA KHALID, Siti Fatimah Ab Ghaffar. (2023-12). The association between parental emotional styles and emotional problems among preschool children. In Hotwec 7.0 Sustainably Nurturing Tourism, Hospitality and Wellness , pp. 1946-1958. Faculty of Hospitality, Tourism and Wellness.
  4. Ghaffar, S. F. A., Mohamad Isa, Irma Izani, Saidi, N.A., Yasin, N.H.M., Hasbollah H.R.. (2023). The Benefits of Traditional Postnatal Practices A Narrative Review of Cultural Beliefs vs Scientific Findings. In Lecture Notes in Networks and Systems , pp. 730-743. Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-031-08084-5_54
  5. Sebastian, Adrian Frederick T, Abd Rahman, Noorshafiqa, Mahazir, Nurul Nasuha, Siti Fatimah Ab Ghaffar. (2022). Factors Associated with Stress among Undergraduate Students in Faculty of Hospitality, Tourism, and Wellness (FHPK), Universiti Malaysia Kelantan (UMK) City Campus Post Pandemic Covid-19. In E - PROCEEDING HOTWEC 6.0 , pp. 359-368. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan Kampus Kota, Pengkalan Chepa Karung Berkunci 36 16100 Kota Bharu, Kelantan.
  6. Shamsul, Abdul Ghafur, Johari, Nur Syahira, Ahmad, Nurhayati, Bua, Kidsuda, Siti Fatimah Ab Ghaffar. (2022). Factor Associated with Depression among Undergraduate Students in FHPK Programme UMK City Campus Post Covid-19 Pandemic. In E - PROCEEDING HOTWEC 6.0 , pp. 369-378. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan Kampus Kota, Pengkalan Chepa Karung Berkunci 36 16100 Kota Bharu, Kelantan.
  7. Saifulnazim, Dalina, Haji Abdullah Alawi, Nurul Husna, Zaidi, Nur Ain Syasya Izzati, Kiply, Ahmad Safari, Siti Fatimah Ab Ghaffar. (2022). Relationship Between Coping Skill and Family Values to Anxiety Level Among Undergraduates FHPK, UMK Students. In E - PROCEEDING HOTWEC 6.0 , pp. 379-390. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan Kampus Kota, Pengkalan Chepa Karung Berkunci 36 16100 Kota Bharu, Kelantan.
  8. Siti Fatimah Ab Ghaffar, Aisyah Humaira Amirudin, Fatin Nabilah Mohd Nordin, Muhammad Hafizul Azim Johari, Nurfatin Kaharudin. (2021-01). Factors Associated with Utilisation of Pap Smear Screening Test Among Women Universiti Malaysia Kelantan (UMK) Staff. , pp. 409-417.
  9. Siti Fatimah Ab Ghaffar, Busyra Ain Binti Muhammad Bakri, Darshini Nair A/P Vithiananthan, Noor Syahirah Binti Aziz, Nurul Fatihah Binti Taib. (2021-01). Factors that Associated with Depression among Children in Malaysia. , pp. 455-462. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan.
  10. Siti Fatimah Ab Ghaffar, Chan Pui Yee, Hooi Mei Qing, Jannu A/P Subramaniam, Mohamad Ridzuan Bin Zainuddin. (2021-01). Factors That Associated with Wellness Tourism in Malaysia. , pp. 463-471. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan.
  11. Siti Fatimah Ab Ghaffar, Muhamad Kamal Awang, Fatin Najihah Ahmad Bajuri, Anis Ameera Nasha Mohd Hamdi, Mohammad Hafizul Amir Hamzah. (2021-01). Factors Associated with Confinement Care Services Utilization Among Customers of Confinement Care Service in Johor. , pp. 400-408. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan.
  12. Eunice Lim Le Chin, Nurul Natasha Haryadi, Renukhaa Arumugam, Tan Yuen Kwan, Siti Fatimah Ab Ghaffar. (2020). Factors Influencing Health and Life Insurance Consumption Among Johor Citizens. , pp. 207-216. Faculty of Hospitality, Tourism and Wellness Universiti Malaysia Kelantan.
  13. Chua Yee Sa, Nur Nabila Ezani, Nor Shuhada Abdul Zhani, Taranjit Kaur Ram Singh, Siti Fatimah Ab Ghaffar. (2020). Factors that are Associated with Internet Addiction Among Generation Z in Malaysia. In Nurturing Hospitality, Tourism and Wellness World , pp. 217-225.
  14. Suriadi, Nur Azila, Mohamad Supfiri, Nur Fadwah Syamimi, Ibnu Hajar, Nur Shahira, Ahmad Zaim, Aishah Amni, Siti Fatimah Ab Ghaffar. (2020). Factors Associated With Students` Academic Achievement Among Students of Universiti Malaysia Kelantan Kampus Kota. In 3rd Hospitality, Tourism and Wellness Colloquium 2019 (HoTWeC 3.0) , pp. 226-231. https://doi.org/978-967-2229-34-6
  15. Ming Soon, Darren Ng, Rosli, Nur Alisa Shahida, Bidin, Siti Hajar, Wen, Tee Chai, Ab Ghaffar, Siti Fatimah. (2020). Nurturing and Managing Talent of Sport Participants Among Students In University Malaysia Kelantan (UMK), Pengkalan Chepa in Kota Bharu, Kelantan.. In 3rd Hospitality, Tourism and Wellness Colloquium 2019 (HoTWeC 3.0) , pp. 201-206.
Sumber data: MyScholar
  1. Siti Fatimah Ab Ghaffar, Mazne Ibrahim, Nur Dalila Yusoff, Nur Hafizah Muhammad, Musa, Ramli, Mohamad Isa, Irma Izani, Masiran, Ruziana. (2025). Validation and Psychometric Properties of Bahasa Malaysia Version on Parent Emotional Style Questionnaire (PESQ). In Business Sustainability with Artificial Intelligence (AI): Challenges and Opportunities (pp. 649-658). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-031-71526-6_56
  2. Nur Haida Che Mat Ariffin, Mohd Afifuddin Mohamad, Siti Fatimah Ab Ghaffar. (2025). Chapter 8 : Stress reduction with exercise. In Wellness Industry Concept and Application (pp. 90-107). UMK Press.
  3. Nurul Hafizah Mohd Yasin, Roslizawati Che Aziz, Norsyamlina Binti Che Abdul Rahim, Norsuriani Samsudin, Ahmad Fahme Mohd Ali, Siti Fatimah Ab Ghaffar. (2025). Exploring Challenges in Postnatal Services Among Malaysian Women: Perspective from Postnatal Therapist. In Business Sustainability with Artificial Intelligence (AI): Challenges and Opportunities (pp. 691-698). Springer, Cham. https://doi.org/10.1007/978-3-031-71526-6_60
  4. Nur Dalila Yusoff, Derweanna Bah Simpong, Nurul Fardila Abd Razak, Nur Azimah Othman, Nur Hafizah Muhammad, Fadhilahanim Aryani Abdullah, Siti Fatimah Ab Ghaffar, Nadzirah Mohd Said. (2023). The Effect of Food Hawkers¿ Behaviour Towards Environmentally Friendly Food Packaging. In Finance, Accounting and Law in the Digital Age (pp. 701-713). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-031-27296-7_63
Sumber data: MyScholar
CONCEPTUAL FRAMEWORK FOR MOTHERS' EMOTIONAL HEALTH SUPPORT IN THE CONTEXT OF POSTNATAL CARE SERVICES SECTOR
HEAD · FRGS · 2022
DEVELOPING A FRAMEWORK FOR PROACTIVE PRO-ENVIRONMENTAL BEHAVIOUR AMONG HOTEL EMPLOYEES: MODERATED BY PSYCHOLOGICAL BREACH CONTRACT
MEMBER · UMK-FUND · 2021
INVESTIGATING STUDENT'S RESILIENT FACTOR DURING COVID-19 PANDEMIC
MEMBER · UMK-FUND · 2021
THE EVALUATION OF FAMILY-BASED PROGRAM IN REDUCING ANXIETY AMONG PRIMARY SCHOOL CHILDREN
HEAD · UMK-FUND · 2020
WORK BASED LEARNING PROGRAM EXPERIENCES, SATISFACTION, AND FUTURE CAREERS AMONG HOSPITALITY STUDENTS IN MALAYSIA
MEMBER · UMK-FUND · 2022
KURSUS PROFESIONAL ESTETIK KPT-CAP
HEAD · 2020
KURSUS CERTIFICATE OF COMPLETION IN WELLNESS OPERATIONS
MEMBER · 2020
PERUNDING LATIHAN
HEAD · 2021

Research Award(s)

18
MEZCLA DE SCRUB
Award: GOLD · Role: Head
Exhibition: BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 4.0) 2022
DEVELOPMENT OF INTERACTIVE HEALTHY EATING KITS (IHEKs): A PRACTICAL TOOLS FOR PROMOTING HEALTHY EATING PRACTICE
Award: GOLD · Role: Member
Exhibition: International Teaching and Learning Innovation Carnival (iTeLIC) 2023
PROJEK PENYELIDIKAN KESEJAHTERAAN 2 (PPTA 2)_GROUP W33
Award: GOLD · Role: Member
Exhibition: Hospitality, Tourism and Wellness Colloquium 2022 (HoTWeC 7.0)
PROJEK PENYELIDIKAN KESEJAHTERAAN 2 (PPTA 2)_GROUP W32
Award: GOLD · Role: Member
Exhibition: Hospitality, Tourism and Wellness Colloquium 2022 (HoTWeC 7.0)
PROJEK PENYELIDIKAN KESEJAHTERAAN 2 (PPTA 2)_GROUP W34
Award: GOLD · Role: Member
Exhibition: Hospitality, Tourism and Wellness Colloquium 2022 (HoTWeC 7.0)
T-MaPoWeR: TRADITIONAL MALAY POSTNATAL WELLNESS RESORT
Award: SILVER · Role: Head
Exhibition: International Research and Innovation Competition (InaRIC)
HEALTHY CHIPS
Award: SILVER · Role: Member
Exhibition: BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 2.0) 2021
HEALTH CHIP
Award: SILVER · Role: Member
Exhibition: CARNIVAL OF RESEARCH AND INNOVATION
DEVELOPMENT OF INTERACTIVE HEALTHY EATING KITS (IHEKS): A PRACTICAL TOOLS FOR PROMOTING HEALTHY EATING PRACTICE
Award: BRONZE · Role: Member
Exhibition: International University Carnival On E-Learning (IUCEL 2023)
HEALTHY FRUITY ICE CUBE
Award: BRONZE · Role: Member
Exhibition: BEGINNERS INNOVATION & EXHIBITION (BIE 5.0)
KU MIRACLE
Award: BRONZE · Role: Member
Exhibition: BEGINNER'S INNOVATION ENTREPRENEURSHIP & EXHIBITION (BIE 6.0)
EMOSIHAT: An Emotion Board Game for Children
Award: BRONZE · Role: Head
Exhibition: KNOVASI KONGRESS DAN PERTANDINGAN INOVASI DALAM PENGAJARAN DAN PEMBELAJARAN 2022
ISLAMIC HFITTRACKER: ISLAMIC HEALTH AND FITNESS TRACKER MOBILE APPLICATION FOR HEALTHY LIFESTYLES
Award: BRONZE · Role: Member
Exhibition: CARNIVAL OF RESEARCH AND INNOVATION
HEALTHY CHOCOJAR
Award: BRONZE · Role: Member
Exhibition: BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 2.0) 2021
PROJEK PENYELIDIKAN KESEJAHTERAAN 2 (PPTA 2)_GROUP W01
Award: BRONZE · Role: Head
Exhibition: Hospitality, Tourism and Wellness Colloquium 2021 (HoTWeC 5.0)
CINNAMON CANDLE
Award: BRONZE · Role: Member
Exhibition: BEGINNER'S INNOVATION ENTREPRENEURSHIP & EXHIBITION (BIE 6.0)
PROJEK PENYELIDIKAN KESEJAHTERAAN 2 (PPTA 2)_GROUP W28
Award: BRONZE · Role: Head
Exhibition: Hospitality, Tourism and Wellness Colloquium 2021 (HoTWeC 5.0)
EMOSIHAT: AN EMOTION BOARD GAME FOR CHILDREN
Award: BRONZE · Role: Head
Exhibition: CARNIVAL OF RESEARCH AND INNOVATION

Education(s)

4
(2019) UNIVERSITI PUTRA MALAYSIA
IJAZAH DOKTOR FALSAFAH KESIHATAN AWAM
(2013) UNIVERSITI KEBANGSAAN MALAYSIA
IJAZAH SARJANA COMMUNITY HEALTH SCIENCE FAMILY HEALTH
(2009) UNIVERSITI MALAYA
IJAZAH SARJANA MUDA SAINS
(2004) SM SAINS TENGKU ABDULLAH RAUB PAHANG
SPM

Working Experience(s)

1
Lecturer
Masterskill University College of Health Sciences (MUCH) · 02-Nov-2009 - 03-Oct-2012

Courses Taught

CodeDescription
AHS3043CONSUMER BEHAVIOUR IN HOSPITALITY
AWS3123PROMOTION AND HEALTH EDUCATION
HFT40102STUDENT IN ENTERPRISE PROGRAM (SIEP)
HPI40407SERVICE QUALITY
HPT20203BUSINESS LAW
HPT30103RESEARCH METHODOLOGY
HPT40108INDUSTRIAL TRAINING
HWP30102WELLNESS RESEARCH PROJECT (I)
HWP40103WELLNESS RESEARCH PROJECT (II)
HWS30304BEAUTY TREATMENTS
HWS40103CORPORATE RELATIONSHIP IN SPA SECTOR
HWT10103INTRODUCTION TO WELLNESS INDUSTRY
HWT10203INTRODUCTION TO HUMAN ANATOMY AND PHYSIOLOGY
HWT20103FOOD AND NUTRITION PRACTICE
HWT20203TRADITIONAL AND COMPLEMENTARY MEDICINE
HWT20303HEALTH PROMOTION AND EDUCATION

Supervision

CONCEPTUAL FRAMEWORK FOR CHILDREN'S EMOTIONAL HEALTH SUPPORT IN THE CONTEXT OF PRESCHOOL SERVICE SECTOR:THE ROLE OF PARENTAL EMOTIONAL STYLE
MAIN Supervisor for a MASTER's Student
EMOTIONAL HEALTH AND TRADITIONAL POSTNATAL CARE UTILIZATION AMONG POSTPARTUM MOTHERS IN KELANTAN.
MAIN Supervisor for a MASTER's Student
TAHAP KUALITI PRODUK KESIHATAN, KAJIAN DI KOTA BHARU,KELANTAN
CO Supervisor for a MASTER's Student
TAHAP KUALITI PRODUK KESIHATAN, KAJIAN DI KOTA BHARU,KELANTAN
MAIN Supervisor for a MASTER's Student
UNVEILING BLISS, EXPLORING THE IMPACT OF MEMORABLE WELLNESS TOURISM EXPERIENCES ON MALAYSIAN TOURIST SUBJECTIVE WELL-BEING''
MAIN Supervisor for a MASTER's Student