Logo UMK Expert

PUAN NUR AZIMAH BINTI OTHMAN

FACULTY OF HOSPITALITY, TOURISM AND WELLNESS
azimah.o@umk.edu.my

PENSYARAH (TETAP)
Scopus Google Scholar

CV
GROUP OF EXPERTISE
  1. FINANCIAL RISK OF CONVENTIONAL AND ISLAMIC BANKS: DOES INSTITUTIONAL QUALITY MATTER? | CO | 2020
  2. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  3. SUSTAINABLE FOOD WASTE PRACTICE AMONG SMALL MEDIUM ENTERPRISE (SME) RESTAURANT OPERATORS IN PENINSULAR MALAYSIA | MAIN | 2022
  4. REVIEW OF INTERNATIONAL GEOGRAPHICAL EDUCATION ONLINE (RIGEO) | CO | 2021
  5. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  1. THE EFFECTIVENESS OF BANANA LEAF AS A FOOD WRAPPER IN PASAR SITI KHADIJAH | CO | 2020
  2. APPLICATION OF THE KIRKPATRICK MODEL: EFFECTIVENESS IN ACCOUNTING COURSE | CO | 2021-12
  3. AN INTEGRATED ONLINE HUB FOR MUSLIM FRIENDLY HOMESTAY OPERATORS IN MALAYSIA | CO | 2021-09
  4. ULAM COOKIES | CO | 2021-09
  5. DOMESTIC WASTE MANAGEMENT AWARENESS AMONG HOUSEHOLDS AT KOTA BHARU, KELANTAN | CORRESPNDG | 2021-12
  6. CUSTOMER SATISFACTION TOWARDS THE DIMENSION OF SERVICE QUALITY OF FAST FOOD RESTAURANT, MCDONALDS IN PENGKALAN CHEPA, KOTA BHARU, KELANTAN | CORRESPNDG | 2021-12-31
  7. PERCEPTION AND ACCEPTANCE OF ¿SAMBAL PIJAT¿ IN KELANTAN | CORRESPNDG | 2021-12
  8. PROTOTYPE SNEAKER INSOLES SENSOR | CO | 2021
  9. THE RELATIONSHIP OF ECOTOURISM DEVELOPMENT TOWARDS ECOTOURISM DESTINATION COMPETITIVENESS. A CASE STUDY IN KELANTAN | CO | 2022
  10. FACTORS INFLUENCING UNEMPLOYMENT RATE AMONG HOSPITALITY INDUSTRY GRADUATES IN MALAYSIA | CO | 2022
  11. THE IMPACT OF SERVICE QUALITY ON CUSTOMER SATISFACTION TOWARDS SHELL-OUT RESTAURANT IN MALAYSIA | MAIN | 2022
  12. THE IMPORTANCE OF ENGLISH LANGUAGE PROFICIENCY AMONG EMPLOYEE IN HOSPITALITY INDUSTRY | CORRESPNDG | 2022
  13. THE EFFECT OF FACILITY AESTHETICS ON GUEST SATISFACTION: THE CASE OF THREE STAR HOTEL IN KELANTAN | CO | 2023
  14. FACTORS THAT INFLUENCE CUSTOMER SATISFACTION IN 3STAR HOTELS IN KELANTAN | CO | 2023
  15. FACTORS THAT INFLUENCE CUSTOMERS SATISFACTION TOWARDS ROBOTIC SERVICE RESTAURANT IN MALAYSIA | CO | 2023
  16. THE VIRAL MARKETING ROLE IN DIRECTING CUSTOMER PURCHASING DECISION REGARDING FOOD IN TIKTOK | CO | 2023
  17. FACTORS THAT INFLUENCE CUSTOMER PURCHASING DECISION TOWARDS THE SELECTION OF CAKE | CORRESPNDG | 2024
  1. THE IMPACT OF COMMUNITY BASED TOURISM ON SOCIO-CULTURAL AND ECONOMIC ASPECT OF ORANG ASLI IN DUSUN KAMPUNG KUALA MU, SUNGAI SIPUT | CO | 2020
  2. FACTORS AFFECTING TURNOVER INTENTION OF THREE -STAR HOTEL INDUSTRY IN MALAYSIA | CO | 2020
  3. DO KNOWLEDGE AND AWARENESS AFFECT THE IMPLEMENTATION OF GREEN PRACTICES? THE PERSPECTIVES OF HIGHER EDUCATION STUDENTS IN MALAYSIA | CO | 2020
  4. APPLICATION OF THE KIRKPATRICK MODEL: EFFECTIVENESS IN ACCOUNTING COURSE | CO | 2021-12
  5. SUSTAINABLE FOOD WASTE PRACTICE AMONG SMALL MEDIUM ENTERPRISE (SME) RESTAURANT OPERATORS IN PENINSULAR MALAYSIA | CORRESPNDG | 2021
  6. AN INTEGRATED ONLINE HUB FOR MUSLIM FRIENDLY HOMESTAY OPERATORS IN MALAYSIA | CO | 2021-09
  7. ULAM COOKIES | CO | 2021-09
  8. DISCOVER THE EXOTIC TASTE OF SAMBAL PIJAT | MAIN | 2021-12
  9. PROTOTYPE SNEAKER INSOLES SENSOR | CO | 2021
  1. FOSTERING SOCIO-ECONOMIC ACTIVITIES AND COMMUNITY INVOLVEMENT IN NATIVE BASED TOURISM PRODUCT AMONG ORANG ASLI | MEMBER | FRGS | 2020
  2. FACTORS THAT AFFECTING TURNOVER INTENTION OF HOTEL EMPLOYEES | MEMBER | SGJP | 2020
  3. FOSTERING SOCIO-ECONOMIC ACTIVITIES AND COMMUNITY INVOLVEMENT IN NATIVE BASED TOURISM PRODUCT AMONG ORANG ASLI | MEMBER | FRGS | 2017
  4. IPOMEA CRUNCH CRUNCH CEREAL | MEMBER | UMK-FUND | 2020
  5. INSTITUTIONAL QUALITY AND FINANCIAL RISK OF CONVENTIONAL AND ISLAMIC BANKS | MEMBER | SGJP | 2020
  6. LANTIKAN SEBAGAI AHLI PENYELIDIK KAJIAN KES USAHAWAN WANITA UMK DAN WLF | MEMBER | UMK | 2022
  7. SUSTAINABLE FOOD WASTE PRACTICES AMONG SMALL MEDIUM ENTERPRISE (SME) RESTAURANT OPERATORS IN PENINSULAR MALAYSIA | HEAD | UMK-PRO | 2020
  8. SUSTAINABLE FOOD WASTE PRACTICES AMONG SMALL MEDIUM ENTERPRISE (SME) RESTAURANT OPERATORS IN PENINSULAR MALAYSIA | HEAD | SGJP | 2020
  9. UMK WOMEN LEADERSHIP FOUNDATION (WLF) | MEMBER | UMK | 2023
  1. RUMAH TAMU MASJID BANDAR JELI DAN KHIDMAT KOMUNITI | MEMBER | 2022
  2. PROJEK PERUNDINGAN PROGRAM UMK GRADUATE EMPLOYABILITY ACCELERATION TRAINING (GREAT) - PENSIJILAN PROFESSIONAL SIJIL PENTAULIAHAN EKSEKUTIF HALAL DAN PROGRAM BERASASKAN KEMAHIRAN ASAS PENGENDALIAN MAKANAN | MEMBER | 2022
AWARD(S)
  • Award Name: Sijil Penghargaan (2020)
    Awarded by: K-INOVASI
  • Award Name: Sijil Penghargaan (2020)
    Awarded by: JABATAN KEBAJIKAN MASYARAKAT NEGERI KELANTAN
  • Award Name: Sijil Penghargaan (2020)
    Awarded by: UMK
  • Award Name: Sijil Penghargaan (2019)
    Awarded by: K-Inovasi
  • Award Name: Sijil Pengarah (2019)
    Awarded by: PIP 2019
  • Award Name: Sijil Penghargaan (2018)
    Awarded by: UMK
  • Award Name: Sijil Penghargaan (2018)
    Awarded by: Icompex18
  • Award Name: Sijil Penghargaan (2018)
    Awarded by: UMK
RESEARCH AWARD(S)
  • Product Name: Factors that influence customer satisfaction in 3star hotels in Kelantan
    Award: GOLD
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: AN INTEGRATED ONLINE HUB FOR MUSLIM FRIENDLY HOMESTAY OPERATORS IN MALAYSIA
    Award: SILVER
    Role: Member
    Exhibition Name:ECARNIVAL RESEARCH & INNOVATION ECRI 2021
  • Product Name: CARROT ICECREAM
    Award: SILVER
    Role: Member
    Exhibition Name:BEGINNER'S INNOVATION ENTREPRENEURSHIP & EXHIBITION (BIE 6.0)
  • Product Name: Factors that influence customers satisfaction towards robotic service restaurant in Malaysia
    Award: SILVER
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: ICECREAM
    Award: SILVER
    Role: Member
    Exhibition Name:BEGINNER'S INNOVATION ENTREPRENEURSHIP & EXHIBITION (BIE 6.0)
  • Product Name: CHIA SEED MOCHI
    Award: SILVER
    Role: Member
    Exhibition Name:International Research and Innovation Competition (InaRIC) in conjunction with International Conference and Exhibition (ICE 2023)
  • Product Name: Factors Influencing Unemployment Rate Among Hospitality Industry Graduates in Malaysia
    Award: SILVER
    Role: Head
    Exhibition Name:HOTWEC 6.0
  • Product Name: `Innovation SHOPJER Apps in Kelantan¿
    Award: SILVER
    Role: Member
    Exhibition Name:BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 2.0) 2021
  • Product Name: INTERACTIVE EDUTAINMENT MODEL (IEM): "EDUKITS" FOR ORANG ASLI STUDENT
    Award: SILVER
    Role: Member
    Exhibition Name:TEACHING ENCHANCEMENT & LEARNING INNOVATION CARNIVAL (TELIC)
  • Product Name: Perception and Acceptance of `Sambal Pijat¿ in Kelantan
    Award: SILVER
    Role: Member
    Exhibition Name:HOSPITALITY, TOURISM AND WELLNESS COLLOQIUM 4.0 2020
  • Product Name: APPLICATION OF THE KIRKPATRICK MODEL: EFFECTIVENESS IN ACCOUNTING COURSE
    Award: SILVER
    Role: Member
    Exhibition Name:ECARNIVAL RESEARCH & INNOVATION ECRI 2021
  • Product Name: ULAM COOKIES
    Award: SILVER
    Role: Member
    Exhibition Name:ECARNIVAL RESEARCH & INNOVATION ECRI 2021
  • Product Name: The Importance of English Language Proficiency among Employee in Hospitality Industry
    Award: BRONZE
    Role: Head
    Exhibition Name:HOTWEC 6.0
  • Product Name: CUSTOMER SATISFACTION TOWARDS THE DIMENSION OF SERVICE QUALITY OF FAST FOOD RESTAURANT, MCDONALDS IN PENGKALAN CHEPA, KOTA BHARU, KELANTAN.
    Award: BRONZE
    Role: Member
    Exhibition Name:HOSPITALITY, TOURISM AND WELLNESS COLLOQIUM 4.0 2020
  • Product Name: IMPROVING HOMESTAY BUSINESS AMONG SMALL ENTERPRENEURS USING A.I.P.D MODEL
    Award: BRONZE
    Role: Member
    Exhibition Name:ECARNIVAL RESEARCH & INNOVATION ECRI 2020
  • Product Name: THE VIRAL MARKETING ROLE IN DIRECTING CUSTOMER PURCHASING DECISION REGARDING FOOD IN TIKTOK
    Award: BRONZE
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: DOMESTIC WASTE MANAGEMENT AWARENESS AMONG HOUSEHOLDS AT KOTA BHARU, KELANTAN
    Award: BRONZE
    Role: Member
    Exhibition Name:HOSPITALITY, TOURISM AND WELLNESS COLLOQIUM 4.0 2020
  • Product Name: SUSTAINABLE FOOD WASTE PRACTICE AMONG SMALL MEDIUM ENTERPRISE (SME) RESTAURANT OPERATORS IN PENINSULAR MALAYSIA
    Award: NONE
    Role: Head
    Exhibition Name:IcoHoTs & HTC 2021
  • Product Name: The Impact of Service Quality on Customer Satisfaction Towards Shell-Out Restaurant in Malaysia
    Award: NONE
    Role: Head
    Exhibition Name:HOTWEC 6.0
EDUCATION(S)
  • (2020) MAJLIS PEPERIKSAAN MALAYSIA
    MUET
  • (2016) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA GASTRONOMI
  • (2013) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA MUDA SAINS PENGURUSAN KULINARI
  • (2011) UNIVERSITI TEKNOLOGI MARA
    DIPLOMA SENI KULINARI
  • (2006) SEK MEN KEB KAMIL PASIR PUTEH
    SPM
WORKING EXPERIENCE(S)
  • Commis II | Langkawi Lagoon Resort, Langkawi Kedah
    01-Feb-2013-01-Feb-2014
COURSES TAUGHT
Subject Code Description
AHS3063 RESTAURANT MANAGEMENT AND FOOD SERVICE
AHS4103 FOOD AND BEVERAGE MANAGEMENT
HFT10103 FUNDAMENTAL OF MANAGEMENT
HFT40102 STUDENT IN ENTERPRISE PROGRAM (SIEP)
HHP30102 HOSPITALITY RESEARCH PROJECT (I)
HHP40103 HOSPITALITY RESEARCH PROJECT (II)
HHS10103 INTRODUCTION TO HOSPITALITY INDUSTRY
HHS10203 RESTAURANT MANAGEMENT
HHS20203 BASIC COOKERY
HHS30203 FOOD AND BEVERAGE MANAGEMENT
HPT20403 ENTERPRISE MANAGEMENT
HPT40108 INDUSTRIAL TRAINING
SUPERVISION