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DR. MARDHIAH BINTI KAMARUDDIN

FACULTY OF ENTREPRENEURSHIP AND BUSINESS
mardhiah.k@umk.edu.my
7797538
PENSYARAH UNIVERSITI (TETAP)
Scopus Google Scholar

WOS CV
GROUP OF EXPERTISE
  1. THE TREND OF DIRECT MEDICAL COST OF MELIODIOSIS PATIENTS IN KEDAH: A RETROSPECTIVE STUDY FROM 2014 TO 2017 | MAIN | 2021
  2. THE COX MODEL OF PREDICTING MORTALITY AMONG MELIOIDOSIS PATIENTS IN NORTHERN MALAYSIA: A RETROSPECTIVE STUDY | MAIN | 2021-06
  3. THE PATTERN OF CREATININE CLEARANCE IN GESTATIONAL AND CHRONIC HYPERTENSION WOMEN FROM THE THIRD TRIMESTER TO 12 WEEKS POSTPARTUM | CORRESPNDG | 2021
  4. PREDICTORS OF IN-HOSPITAL MORTALITY BY LOGISTIC REGRESSION ANALYSIS AMONG MELIOIDOSIS PATIENTS IN NORTHERN MALAYSIA: A RETROSPECTIVE STUDY | MAIN | 2021-08
  5. COMPARISON OF COX PROPORTIONAL HAZARDS MODEL, COX PROPORTIONAL HAZARDS WITH TIME-VARYING COEFFICIENTS MODEL, AND LOGNORMAL ACCELERATED FAILURE TIME MODEL: APPLICATION IN TIME TO EVENT ANALYSIS OF MELIOIDOSIS PATIENTS | MAIN | 2022
  6. THE PARALLEL MEDIATORS OF TOURIST SATISFACTION AND PLACE ATTACHMENT ON PERCEIVED VALUE AND DESTINATION LOYALTY RELATIONSHIP | CO | 2022
  7. SURVIVAL TIME OF PATIENTS WITH MELIOIDOSIS; AN APPLICATION OF KAPLAN¿MEIER SURVIVAL ANALYSIS | CORRESPNDG | 2024
  8. ANTIBIOTIC RESISTANCE AND VIRULENCE GENES OF VIBRIO ALGINOLYTICUS FROM ASIAN SEABASS IN THE EAST COAST OF PENINSULAR MALAYSIA | CO | 2024
  9. REVIEW OF RESEARCH ON MORTALITY FROM MELIOIDOSIS IN MALAYSIA | MAIN | 2022
  10. SERVICE-LEARNING IN SUSTAINABLE BUSINESS COURSE SPURS INTERACTIVE AND TRANSFORMATIVE LEARNING | CORRESPNDG | 2025-12
  11. AN EMPIRICAL ANALYSIS OF FACTORS INFLUENCING CUSTOMER SATISFACTION AMONG YOUTH AT LOCAL HIPSTER COFFEE SHOPS IN MALAYSIA | CO | 2025-12
  12. COMPARISON OF COX PROPORTIONAL HAZARDS MODEL, COX PROPORTIONAL HAZARDS WITH TIME-VARYING COEFFICIENTS MODEL, AND LOGNORMAL ACCELERATED FAILURE TIME MODEL: APPLICATION IN TIME TO EVENT ANALYSIS OF MELIOIDOSIS PATIENTS | MAIN | 2022
  1. CLINICAL AND PARAMETERS TOWARDS PROGNOSIS OF MELIOIDOSIS PATIENTS; COMPARISON OF AFT AND COX MODEL | MEMBER | KERAJAAN | 2020
  2. DEVELOPING A NEW EQUATION TO CALCULATE THE CREATININE CLEARANCE IN PREGNANCY BASED ON MALAYSIAN POPULATION | HEAD | FRGS | 2020
  3. EFFECTIVENESS OF ENTREPRENEURSHIP EDUCATION IN DEVELOPING ENTREPRENEURIAL INTENTIONS AMONG MALAYSIAN PUBLIC HIGHER EDUCATION GRADUATES | MEMBER | SGJP | 2017
  4. EXPLORING THE SPATIO-TEMPORAL DYNAMICS OF MELIOIDOSIS SPREAD AND ENVIRONMENTAL CORRELATES IN NORTHERN MALAYSIA | HEAD | FRGS | 2023
  5. FRGS | MEMBER | MOF | 2020
  6. FACTORS INFLUENCING RETAIL SERVICE QUALITY ON APPAREL STORE AT EAST COAST MAIN CITY | MEMBER | SGJP | 2017
  7. KAJIAN KES BAGI PROGRAM LATIHAN KEUSAHAWANAN STRATEGIK ENTERPRAIS SOSIAL (KSES) | MEMBER | MOF | 2022
  8. KESAN FAKTOR KUALITI PERKHIDMATAN (SERVICE QUALITY) TERHADAP KEPUASAN PELAJAR DI UNIVERSITI MALAYSIA KELANTAN (UMK) | MEMBER | SGJP | 2017
  9. MALAY TRANSLATION AND VALIDATION OF ENTRPRENEURS' PERSONAL CHARACTERISTICS QUESTIONNAIRE IN SMALL MEDIUM ENTERPRISE FOR MALAYSIA POPULATION | HEAD | SGJP | 2017
  10. MODELLING THE SOCIAL INCLUSIVITY WAQF-BASED HEALTHCARE SYSTEM VIA REVITALIZING THE MAQASID SHARIAH SUSTAINABILITY IN MALAYSIA | MEMBER | FRGS | 2020
  11. MODELLING THE SOCIAL INCLUSIVITY WAQF-BASED HEALTHCARE SYSTEM VIA REVITALIZING THE MAQASID SHARIAH SUSTAINABILITY IN MALAYSIA | MEMBER | FRGS | 2021
  12. THE PARALLEL MEDIATORS OF TOURIST SATISFACTION AND PLACE ATTACHMENT ON PERCEIVED VALUE AND DESTINATION LOYALTY RELATIONSHIP | MEMBER | UMK-FUND | 2021
  1. PAKAR RUJUK BAGI STATISTIK DAN DATA ANALISIS UNTUK PEYELIDIKAN PELAJAR PH.D | HEAD | 2021
  2. BENGKEL ANALISIS DATA KUANTITATIF | HEAD | 2021
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) Tahun 2023 (2024)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: THE IMPACT OF RETAIL IT APPLICATION ON THE EFFECTIVENESS STORE OPERATION AMONG RETAILERS IN PENGKALAN CHEPA, KELANTAN
    Award: GOLD
    Role: Member
    Exhibition Name:6TH MUTLIDISCIPLINARY RESEARCH ON THE ENTERPRENEURSHIP AND BUSINESS COLLOQUIUM
  • Product Name: FACTORS INFLUENCING THE CONSUMER¿S PERCEPTION OF RETAILTAINMENT AT AEON MALL KOTA BHARU AMONG THE PUBLIC IN KOTA BHARU, KELANTAN
    Award: SILVER
    Role: Member
    Exhibition Name:6TH MUTLIDISCIPLINARY RESEARCH ON THE ENTERPRENEURSHIP AND BUSINESS COLLOQUIUM
  • Product Name: PBL with guided supports in learning statistics
    Award: SILVER
    Role: Head
    Exhibition Name:CRI2023
  • Product Name: A STUDY ON PERCEIVED USEFULNESS AND PERCEIVED EASE OF USE AND INTENTIONS TO USE DUITNOW QR CODE AMONG STUDENTS OF UNIVERSITI MALAYSIA KELANTAN
    Award: SILVER
    Role: Member
    Exhibition Name:6TH MUTLIDISCIPLINARY RESEARCH ON THE ENTERPRENEURSHIP AND BUSINESS COLLOQUIUM
  • Product Name: Monitoring advisee academic performance thru big data
    Award: BRONZE
    Role: Member
    Exhibition Name:CRI2023
  • Product Name: MyPocket GFR
    Award: BRONZE
    Role: Head
    Exhibition Name:eCRI
  • Product Name: Augmented Reality Apps
    Award: BRONZE
    Role: Member
    Exhibition Name:TELIC
  • Product Name: Visual Merchandising: Put Reality in Check
    Award: NONE
    Role: Member
    Exhibition Name:Pertandingan Inovasi Pembelajaran 2022
  • Product Name: Gamificonomics: A Gamification Tools in Learning Economics
    Award: NONE
    Role: Member
    Exhibition Name:Pertandingan Inovasi Pembelajaran 2022
EDUCATION(S)
  • (2022) UNIVERSITI SULTAN ZAINAL ABIDIN
    IJAZAH DOKTOR FALSAFAH BIOSTATISTIK
  • (2016) UNIVERSITI SAINS MALAYSIA
    IJAZAH SARJANA SAINS STATISTIK PERUBATAN
  • (2014) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA MUDA STATISTIK SAINS
  • (2008) MAAHAD TAHFIZ SAINS
    SPM
COURSES TAUGHT
Subject Code Description
AEB30103 CORPORATE SERVICE RESPONSIBILITY
AEB30203 INTRODUCTION TO SUSTAINABLE BUSINESS
AFT1013 FOUNDATION OF ENTREPRENEURSHIP
AFT1103 BUSINESS MATHEMATICS
AFT2103 BUSINESS STATISTIC
AFT4012 STUDENT IN ENTERPRISE PROGRAMME (SIEP)
APK20509 PROTEGE@UMK
APT2013 ENTREPRENEUR BEHAVIOR
APT4098 PRACTICAL TRAINING
ARS4112 RESEARCH PROJECT (RETAILING I)
ARS4113 RESEARCH PROJECT (RETAILING II)
ATF10303 ENTREPRENEURIAL BEHAVIOUR
ATF31103 STUDENT ENTREPRENEURIAL EXPERIENCE (SEE)
ATF31303 APPLICATIONS OF MATHEMATICS AND STATISTICS IN BUSINESS
CPSRMP2024 RESEARCH METHODOLOGY FOR GRADUATE STUDIES
SUPERVISION
  • ASSESSING A COMPREHENSIVE COST ANALYSIS ON MELIOIDOSIS IN NORTHERN MALAYSIA | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • EXPLORING THE SPATIAL LANDSCAPE STRUCTURE AND ENVIRONMENTAL FACTORS OF URBAN GREEN SPACE TOWARDS MENTAL HEALTH IN SHAH ALAM AND KOTA BHARU | CO SUPERVISOR FOR A MASTER'S STUDENT
  • Sustaining the Halal Compliance Among MSME in | CO SUPERVISOR FOR A PHD'S STUDENT
  • TUITION COST ANALYSIS AT PRIVATE PILOTSCHNIC INSTITUTION: A QUALATIVE CASE STUDY | CO SUPERVISOR FOR A PHD'S STUDENT
  • Waqf and Socio-Economic Impact in Malaysia | CO SUPERVISOR FOR A PHD'S STUDENT