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DR. SYAMSURIANA BINTI SIDEK

FACULTY OF ENTREPRENEURSHIP AND BUSINESS
suriana@umk.edu.my
09-9477000
PENSYARAH UNIVERSITI (TETAP)
Scopus Google Scholar

CV
GROUP OF EXPERTISE
  1. THE PROCLIVITY OF RE-MIGRATING TO ENTREPRENEURSHIP IN LIVESTOCK: A CASE STUDY OF MALAYSIAN FELDA YOUTH | MAIN | 2021
  2. EFFECTS OF ENTREPRENEURIAL FAMILY BACKGROUND ON STUDENTS' ENTREPRENEURIAL INTENTION: A STUDY AT UNIVERSITI MALAYSIA KELANTAN, JELI CAMPUS AND UNIVERSITI UTARA MALAYSIA, SINTOK CAMPUS | CO | 2020-12
  3. EXPLORING THE POTENTIAL OF WIRELESS INTEGRATED CONFIGURATION TECHNOLOGY AS A LEARNING TOOL | CO | 2024
  4. ANALYZING BARRIERS TO CYBERPRENEURSHIP ADOPTION | MAIN | 2024-09-03
  5. THE ISSUES AND CHALLENGES OF DIVERSIFICATION STRATEGY IN MULTIPLE INDUSTRIES: THE CASE OF KENTAL BINA SDN. BHD | CO | 2024
  6. FACTORS INFLUENCING CUSTOMERS PURCHASE INTENTION IN ONLINE SHOPPING AMONG STUDENTS AT UNIVERSITI MALAYSIA KELANTAN, CITY CAMPUS | CO | 2022
  7. THE NEXUS OF CONSUMER PURCHASING BEHAVIOUR TOWARDS HALAL PRODUCTS AMONG THE MALAYSIAN COMMUNITY | CORRESPNDG | 2022
  8. THE DIFFERENCES OF FARM FINANCIAL PERFORMANCE IN INNOVATION ADOPTION IN BEEF CATTLE FARMING: A STUDY IN PENINSULAR MALAYSIA | CO | 2023
  9. FORTIFYING SMALL BUSINESS PERFORMANCE SUSTAINABILITY IN THE ERA OF IR 4.0: E-MARKETING AS A CATALYST OF COMPETITIVE ADVANTAGES AND BUSINESS PERFORMANCE | MAIN | 2020
  10. AN OVERVIEW ON CRITERIA OF SMALL AND MEDIUM ENTERPRISES ACROSS THE ECONOMIES: A RANDOM SELECTION OF COUNTRIES | MAIN | 2020
  11. A REVIEW ON CYBER ENTREPRENEURSHIP IN MALAYSIA: PAST, PRESENT AND FUTURE | CO | 2020-07-08
  12. THE AWARENESS LEVEL OF HALAL POULTRY MEAT CONSUMPTION AMONG MUSLIM YOUTH | CO | 2022-07
  1. THE PERSUASIVE DETERMINANTS OF E-COMMERCE ADOPTION AMONG ADOLESCENCE IN KELANTAN | CO | 2020
  2. ASNAF ENTREPRENEURIAL SCHEME : EVIDENCE FROM LEMBAGA ZAKAT NEGERI KEDAH | CO | 2020
  3. THE PROCLIVITY FACTORS ON AWARENESS OF E-COMMERCE: A CASE OF SMALL BUSINESS IN KELANTAN | MAIN | 2020
  4. THE PROCLIVITY OF RE-MIGRATING TO ENTREPRENEURSHIP IN LIVESTOCK: A CASE STUDY OF MALAYSIAN FELDA YOUTH | MAIN | 2021
  5. BOLSTERING SMALL BUSINESS PERFORMANCE VIA ENTREPRENEURIAL ORIENTATION PRACTICES, EXTERNAL FINANCE AND COMPETITIVE ADVANTAGES | MAIN | 2021
  6. SOCIETY 5.0: GREEN LOGISTICS CONSCIOUSNESS IN ENLIGHTENING ENVIRONMENTAL AND SOCIAL SUSTAINABILITY | CORRESPNDG | 2021-09
  7. VCENDOL: RETORT PROCESS FOR READY-TO-DRINK (RTD) CENDOL | MAIN | 2021-12
  8. ENTREPRENEURIAL COMPETENCIES AND WOMEN¿S BUSINESS PERFORMANCE IN MALAYSIA | CO | 2022
  9. COGNIZANCE ON GREEN LOGISTICS IN IMPROVING SUSTAINABILITY TOWARDS SOCIETY 5.0 | MAIN | 2022
  10. THE PREDILECTION FOR GREEN MARKETING PRACTICES IN PRESERVING SOCIO-CULTURAL SUSTAINABILITY | MAIN | 2022
  11. EXPLORING AGGRAVATING FACTORS TOWARDS DIGITAL WALLET ACCEPTANCE: AN APPROACH FROM ONLINE SHOPPERS | CO | 2023
  12. GALVANIZING DIGITAL MARKETING IMPLEMENTATION IN SMALL BUSINESSES | MAIN | 2023
  13. THE PREDILECTION OF COURIER SERVICE SELECTION DURING CYBERSHOPPING IN MALAYSIA | MAIN | 2023
  14. THE CASE OF MALAYSIAN WORKING WOMEN: A DISCUSSION ON GLASS CEILING PHENOMENON TOWARDS CAREER ADVANCEMENT | CO | 2023
  15. CYBERPRENEURSHIP RESISTANCE IN ADVOCATING DIGITAL INCLUSION TOWARDS SOCIO-CULTURAL SUSTAINABILITY | MAIN | 2023
  16. CYBERPRENEURSHIP: DIGITALISATION OF BUSINESS | CO | 2023
  17. KNOWLEDGE, ATTITUDE, PERFORMANCE, AND INTENTION OF UMK STUDENTS IN CHOOSING ONLINE LEARNING DURING COVID-19 PANDEMIC | CO | 2023
  18. THE IMPETUS FOR EMBRACING CYBER ENTREPRENEURSHIP INTENTION AMONG SMALL BUSINESSES | CO | 2023
  19. ECONOMIC VALUATION OF BUKIT KIARA FEDERAL PARK USING THE HEDONIC PRICING APPROACH | CO | 2024-10
  1. ADDRESSING CYBERPRENEURSHIP RESISTANCE IN PROMOTING DIGITAL INCLUSION TOWARDS SOCIO-CULTURAL SUSTAINABILITY | MEMBER | UMK-FUND | 2023
  2. DEVELOPING A FRAMEWORK FOR CYBERPRENEURSHIP TO ENHANCE DIGITAL ENTREPRENEURSHIP AMONG MICRO AND SMALL ENTERPRISES IN MALAYSIA | HEAD | FRGS | 2021
  3. E-MARKETING AS A CATALYST OF COMPETITIVE ADVANTAGES AND SMALL BUSINESS PERFORMANCE IN THE FOURTH INDUSTRIAL REVOLUTION ERA | HEAD | SGJP | 2020
  4. ENHANCING THE IMPLEMENTATION OF BLENDED LEARNING IN TEACHING AND LEARNING AMONG UMK¿S LECTURER | MEMBER | UMK | 2022
  5. ENHANCING THE IMPLEMENTATION OF BLENDED LEARNING IN TEACHING AND LEARNING AMONG UMK¿¿S LECTURER | MEMBER | UMK-TELRIC | 2022
  6. EXPLORING THE CHANGE INTENTION AND TRANSFORMATIONAL ACTION IN UMK: MODERATING EFFECT OF ENVIRONMENTAL AND INDIVIDUAL CHARACTERISTICS | MEMBER | SGJP | 2020
  7. FACTORS OF AWARENESS ON SOCSO REGISTRATION AMONGST GIG WORKERS IN KELANTAN | MEMBER | UMK-FUND | 2022
  8. FACTOR OF AWARENESS ON SOCSO REGISTRATION AMONG GIG WORKERS IN KELANTAN | MEMBER | UMK-FUND | 2022
  9. MENGKAJI FENOMENA SILING KACA (GLASS CEILING) BAGI GOLONGAN WANITA DI PERINGKAT TERTINGGI PENGURUSAN DALAM INDUSTRI PEMBUATAN DI MALAYSIA | MEMBER | SGJP | 2020
  10. PEMBANGUNAN MODUL PDP - MY PITCHING LAB 2U2I WECREATE | MEMBER | UMK-TELRIC | 2022
  11. PEMBANGUNAN MODEL TERHADAP KECENDERUNGAN BELIA FELDA BERHIJRAH SEMULA KE LUAR BANDAR UNTUK MENCEBURI USAHAWAN TANI TERNAKAN (UTT) | MEMBER | FRGS | 2016
  12. PEMBANGUNAN MODUL PDP- MY PITCHING LAB 2U2I WECREATE | MEMBER | UMK | 2022
  13. SOCIOECONOMIC EMPOWERMENT OF NATIVE COMMUNITY THROUGH SUSTAINABLE ECOTOURISM DEVELOPMENT ECOSYSTEM IN KELANTAN | MEMBER | UMKSIR | 2021
  14. THE EFFECTIVENESS OF USER EXPERIENCE (UX) ON MARKETING STRATEGY TO ACCELERATE CYBERPRENEURSHIP USAGE AMONG MALAYSIAN SMALL MEDIUM ENTERPRISE | MEMBER | SGJP | 2020
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) 2022 (2023)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) 2019 (2020)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang Universiti Tahun 2018 - Kategori Keusahawanan (2019)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang (2018)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: Vcendol: Cendol in the Bottle
    Award: GOLD
    Role: HEAD
    Exhibition Name:CRI 2020
  • Product Name: GLOBALIZING ENTREPRENEUR BEHAVIOR COURSE: A ROADMAP TO THE FUTURE OF LEARNING THROUGHMASSIVE OPEN ONLINE COURSES (MOOC)
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL TEACHING ENHANCEMENT & LEARNING INNOVATION CARNIVAL (iTeLIC) 2023
  • Product Name: FUTURE-READY ENTREPRENEURS: EMPOWERING GRADUATES THROUGH THE 2U2I WECREATE PROGRAM
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL UNIVERSITY CARNIVAL ON E-LEARNING (IUCEL) 2023
  • Product Name: 2u2i Wealth Creation for Entrepreneurs (2u2i WeCreatE): Kurikulum Program Pengajian Inovatif
    Award: GOLD
    Role: Member
    Exhibition Name:International Putra InnoCreative Carnival in Teaching and Learning (PicTL)
  • Product Name: VCENDOL: RETORT PROCESS FOR READY-TO-DRINK (RTD) CENDOL
    Award: GOLD
    Role: Head
    Exhibition Name:VIRTUAL RESEARCH AND INNOVATION EXHIBITION UNIMAP (EREKA) 2022
  • Product Name: VCENDOL: RETORT PROCESS FOR READY-TO-DRINK (RTD) CENDOL
    Award: GOLD
    Role: Head
    Exhibition Name:Carnival Research and Innovation (CRI 2021) Virtual International Edition
  • Product Name: VCENDOL : PREMIUM CENDOL IN THE BOTTLE
    Award: GOLD
    Role: Head
    Exhibition Name:CREATION, INNOVATION, TECHNOLOGY & RESEARCH EXPOSITION 2021
  • Product Name: The predilection for Green Marketing Practices in Preserving Socio-Cultural Sustainability
    Award: SPECIAL
    Role: Head
    Exhibition Name:4th International Conference on Tropical Resources and Sustainable Sciences
  • Product Name: Society 5.0: Green Logistics Consciousness in Enlightening Environmental and Social Sustainability
    Award: SPECIAL
    Role: Head
    Exhibition Name:The 3rd International Conference on Tropical Resources and Sustainability Sciences (CTRess 3.0)
  • Product Name: Exploring Aggravating Factors Towards Digital Wallet Acceptance: An Approach From Online Shoppers
    Award: SPECIAL
    Role: Member
    Exhibition Name:International Seminar on Business, Entrepreneurship and Technology (ISEBT 2021)
  • Product Name: GLOBALIZING ENTREPRENEUR BEHAVIOR COURSE: A ROADMAP TO THE FUTURE OF LEARNING THROUGH MASSIVE OPEN ONLINE COURSES (MOOC)
    Award: SILVER
    Role: Member
    Exhibition Name:INTERNATIONAL UNIVERSITY CARNIVAL ON E-LEARNING (IUCEL) 2023
  • Product Name: VCendol: Local Dessert Sustainability via Digital Marketing Apps
    Award: SILVER
    Role: Head
    Exhibition Name:PERTANDINGAN REKACIPTA (PEREKA2020)
  • Product Name: NEW NORM OF INTRAPRENEUR: FROM CAMPUS TO E-CAMPUS
    Award: SILVER
    Role: Head
    Exhibition Name:Teaching Enhancement and Learning Innovation Carnival (TeLIC)
  • Product Name: Interactive Learning of Entrepreneurship Courses (ILEC): From Campus to eCampus
    Award: SILVER
    Role: HEAD
    Exhibition Name:CRI 2020
  • Product Name: MOOC CORPORATE ENTREPRENEURSHIP: FOSTERING INTRAPRENEURSHIP IN ORGANIZATION
    Award: SILVER
    Role: Head
    Exhibition Name:INTERNATIONAL TEACHING ENHANCEMENT & LEARNING INNOVATION CARNIVAL (iTeLIC) 2023
  • Product Name: The Economic Evaluation in Adopting Innovation in Beef Cattle Farming
    Award: SILVER
    Role: Member
    Exhibition Name:Carnival Research and Innovation (CRI 2022) Special Edition
  • Product Name: Business Performance Framework: E-Marketing As A Catalyst of Competitive Advantages in The Era of IR 4.0
    Award: BRONZE
    Role: Head
    Exhibition Name:Carnival Research and Innovation (CRI2019)
  • Product Name: ADAPTATION OF INTERACTIVE WEB TOOLS 2.0 IN ENTREPRENEURSHIP COURSES
    Award: BRONZE
    Role: Member
    Exhibition Name:Carnival Research and Innovation (CRI 2021) Virtual International Edition
  • Product Name: INTEGRATION OF WEB 2.0 IN DEVELOPMENT AND MANAGEMENT OF NEW ENTERPRISE
    Award: BRONZE
    Role: Member
    Exhibition Name:Teaching Enhancement and Learning Innovation Carnival (TeLIC)
  • Product Name: FRAMEWORK FOR THE IMPLEMENTATION OF BLENDED LEARNING IN ENHANCING THE ASYNCHRONOUS AND SYNCHRONOUS APPROACHES
    Award: BRONZE
    Role: Member
    Exhibition Name:INTERNATIONAL TEACHING ENHANCEMENT & LEARNING INNOVATION CARNIVAL (iTeLIC) 2023
  • Product Name: STIMULATING STRATEGY IN ENTREPRENUERSHIP
    Award: BRONZE
    Role: Member
    Exhibition Name:INTERNATIONAL TEACHING ENHANCEMENT & LEARNING INNOVATION CARNIVAL (iTeLIC) 2023
  • Product Name: INTERACTIVE TEACHING AND LEARNING BY USING H5P WEB TOOL APPROACH
    Award: BRONZE
    Role: Member
    Exhibition Name:Teaching Enhancement and Learning Innovation Carnival (TeLIC)
  • Product Name: RENT A CAR (RENTACAR) APPLICATION
    Award: BRONZE
    Role: Member
    Exhibition Name:VIRTUAL RESEARCH AND INNOVATION EXIHIBITION UNIMAP (EREKA) 2021
EDUCATION(S)
  • () UNIVERSITI TEKNOLOGI MARA
    DIPLOMA PENGURUSAN BANK
  • (2020) UNIVERSITI MALAYSIA KELANTAN
    IJAZAH DOKTOR FALSAFAH KEWANGAN
  • (2014) UNIVERSITI MALAYSIA KELANTAN
    IJAZAH SARJANA KEWANGAN KEWANGAN
  • (2011) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA MUDA PENGURUSAN PERNIAGAAN
  • (2005) SEK. MEN. TEKNIK BACHOK
    SPM
WORKING EXPERIENCE(S)
  • RESEARCH ASSISTANT | UNIVERSITI MALAYSIA KELANTAN
    01-Mar-2012-30-Mar-2014
  • PART-TIME TUTOR | UNIVERSITI MALAYSIA KELANTAN
    01-Feb-2013-01-Jun-2013
  • RESEARCH ASSISTANT | UNIVERSITI MALAYA
    01-Apr-2014-31-Aug-2014
COURSES TAUGHT
Subject Code Description
ACS4112 RESEARCH PROJECT (COMMERCE I)
ACS4113 RESEARCH PROJECT (COMMERCE II)
AES 50803 ENTREPRENEURIAL FINANCE
AFT1013 FOUNDATION OF ENTREPRENEURSHIP
AFT1083 MICROECONOMICS
AFT2023 INNOVATION MANAGEMENT IN ENTREPRENEURSHIP
AFT2073 FINANCIAL MANAGEMENT
AFT3093 CORPORATE ENTREPRENEURSHIP
AFT4012 STUDENT IN ENTERPRISE PROGRAMME (SIEP)
ALS4112 RESEARCH PROJECT (LOGISTICS I)
ALS4113 RESEARCH PROJECT (LOGISTICS II)
APK30903 CORPORATE ENTREPRENEURSHIP
APT2013 ENTREPRENEUR BEHAVIOR
APT2053 MANAGEMENT AND DEVELOPMENT OF NEW ENTERPRISES
APT3083 STRATEGIC ENTREPRENEURSHIP
APT4098 PRACTICAL TRAINING
ARS4112 RESEARCH PROJECT (RETAILING I)
ARS4113 RESEARCH PROJECT (RETAILING II)
ATF10503 FINANCIAL BUSINESS
ATF21003 MANAGEMENT AND DEVELOPMENT OF NEW ENTERPRISES
EFT4082 STUDENT IN ENTERPRISE PROGRAMME
EWE3233 FOREST RESOURCES ECONOMICS AND MANAGEMENT
GST81115 CONSULTANCY & TRAINING 1
GST81740 DISSERTATION
UKD1011 ORGANIZATIONAL MANAGEMENT
UKD1021 PUBLIC SPEAKING
UKD1031 LEADERSHIP AND MOTIVATION
UKK10101 INNOVATION TO ACTION IN ENTREPRENEURSHIP 1 (INACT)
SUPERVISION
  • DETERMINANTS OF CYBERPRENEURSHIP ADOPTION AMONG MICRO AND SMALL BUSINESSES IN EAST COAST REGION OF MALAYSIA | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • INVESTIGATING THE IMPACT OF BANK SIZE AS A MEDIATING VARIABLE ON THE RELATIONSHIP BETWEEN CORPORATE GOVERNANCE AND FINANCIAL PERFORMANCE IN DEVELOPING COUNTRIES | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • Promotion Of Social Media Electronic Service Quality Consumer Trust | CO SUPERVISOR FOR A PHD'S STUDENT
  • Sia Accountability Transparency Accounting Training And Moderating Village Financial Management | CO SUPERVISOR FOR A PHD'S STUDENT
  • The Role Of Digital Technology In Strengthening Kaizen Culture Through HRM | CO SUPERVISOR FOR A PHD'S STUDENT
  • UNLEASHING THE POTENTIAL: MANAGING E-COMMERCE FOR MALAYSIA¿S ECONOMIC GROWTH | MAIN SUPERVISOR FOR A PHD'S STUDENT