Logo UMK Expert

DR. NURUL HAFIZAH BINTI MOHD YASIN

FACULTY OF HOSPITALITY, TOURISM AND WELLNESS
hafizah.my@umk.edu.my
09-7717000
PENSYARAH KANAN (TETAP)
Scopus Google Scholar

CV
GROUP OF EXPERTISE
  1. MOTIVATIONS ASPECT FOR THE ADOPTION OF ISLAMIC FINANCING AMONG HALAL ENTREPRENEURS IN MALAYSIA | CO | 2021
  2. ISLAMIC HFITTRACKER: ISLAMIC HEALTH AND FITNESS TRACKER MOBILE APPLICATION FOR HEALTHY LIFESTYLES | CO | 2021
  3. FUND FOR FOOD: COMPLETE GUIDE TO HELP FIGHT HUNGER ON CAMPUS | CORRESPNDG | 2021
  4. FUND FOR FOOD: A CAMPUS FOOD PANTRY TOOLKIT TO HELP FIGHT HUNGER ON CAMPUS | MAIN | 2021
  5. RIZBRUNANA: ADVANCES IN HIGH-FIBRE BISCUIT USING BROWN RICE AND BANANA PEEL | MAIN | 2021-12-15
  6. FINANCIAL ALTERNATIVE RESOURCES AMONG HALAL ENTREPRENEURS: CHALLENGES TO ADOPT ISLAMIC FINANCING IN BUSINESS | CO | 2022
  7. THE APPLICATION OF PLANNED BEHAVIOR THEORY TO THE ADOPTION OF FOOD BANK PROGRAM AMONG UNIVERSITY STUDENTS | MAIN | 2023
  8. THE BENEFITS OF TRADITIONAL POSTNATAL PRACTICES A NARRATIVE REVIEW OF CULTURAL BELIEFS VS SCIENTIFIC FINDINGS | CO | 2023
  9. DETERMINANTS OF GREEN PRODUCT PURCHASE INTENTION AMONG ADULTS IN MALAYSIA | CO | 2022-12
  10. FACTORS INFLUENCING INTENTION TO CONSUME ORGANIC FOOD AMONG YOUNG ADULTS IN MALAYSIA | CORRESPNDG | 2022
  11. FACTORS INFLUENCING GREEN COSMETIC PURCHASE INTENTION AMONG MALAYSIAN CONSUMERS | CO | 2022
  12. FACTORS INFLUENCING GREEN RESTAURANT REVISIT INTENTION AMONG CONSUMERS IN MALAYSIA | CO | 2023
  13. FACTOR INFLUENCING ONLINE REPURCHASE INTENTION AMONG COSMETIC CONSUMERS IN MALAYSIA | CO | 2023
  14. ADOPTION OF ISLAMIC FINANCING AMONG HALAL ENTREPRENEURS BASED ON THE MAQASID SHARIA FRAMEWORK | CO | 2023
  15. ADOPTION OF TECHNOLOGIES AND INNOVATIONS FOR SUSTAINABLE RICE-PADDY FARMING IN KELANTAN | CO | 2023
  16. TEACHERS¿ READINESS TOWARDS DIGITAL ADOPTION IN TEACHING TOWARDS SOCIETY 5.0 | CO | 2023
  17. YOUTH ACCEPTANCE TOWARDS FOOD SECURITY PRACTICES IN CAMPUS: APPLICATION OF FOOD BANK | CO | 2024
  18. REVOLUTIONIZING WASTE INTO STICK MOBILITY BARS: A SUSTAINABLE APPROACH TO ENHANCING LONG-TERM HEALTH | CO | 2024
  19. CUSTOMER SPENDING BEHAVIOR IN VISITING WELLNESS SPA: PROPOSED RESEARCH FRAMEWORK | CO | 2024
  20. THE IMPACTS OF IMPLEMENTING SULAM ON THE STUDENT'S ACADEMIC DEVELOPMENT AND INTERPERSONAL SKILLS: FROM CLASSES INTO PRACTICES | CO | 2024
  1. A COMPREHENSIVE STUDY ON PROFILING, HUMAN CAPITAL DISTRIBUTION, AND EMPLOYMENT READINESS OF ROHINGYA REFUGEES COMMUNITY IN KLANG VALLEY | MEMBER | UMKSIR | 2021
  2. ADAPTOGENIC HERBS/PLANTS USE AMONG ORANG ASLI AND THEIR PHYTOCHEMICAL COMPOUNDS FOR PHYSICAL PERFORMANCE ENHANCEMENT | MEMBER | UMK-FUND | 2022
  3. ASSESSMENT ON UNDERSTANDING OF PHYSICAL ACTIVITY MODULE FOR UNIVERSITY STUDENTS | MEMBER | SGJP | 2017
  4. DEVELOPING BEST PRACTICE MODEL FOR VIRTUAL FOOD BANK PROGRAM IN MALAYSIA | HEAD | FRGS | 2023
  5. DIGITAL COMPETENCE AND TEACHER READINESS TOWARDS SOCIETY 5.0 | MEMBER | UMK-COM | 2022
  6. DIGITAL COMPETENCE AND TEACHERS' READINESS TOWARDS SOCIETY 5.0 | MEMBER | UMKSIR | 2021
  7. DEVELOPING A NEW THEORITICAL FRAMEWORK OF STRESS FOR NURSING HOMES STAFF IN MALAYSIA | HEAD | FRGS | 2017
  8. EXPLORING CONSUMER SPENDING BEHAVIOUR IN VISITING WELLNESS SPA IN MALAYSIA | HEAD | UMK-FUND | 2023
  9. EXPLORING MULTIDIMENSIONAL CHILD POVERTY IN RURAL KEDAH, KELANTAN, AND PERLIS: CONCEPTUALISING A SOCIAL BUSINESS MODEL | MEMBER | UMK-MATCH | 2022
  10. IBU CARE AND WELLNESS CENTRE | HEAD | UMK-COM | 2023
  11. MODELLING OF BURNOUT AMONG NURSING HOME STAFF IN MALAYSIA: THE ROLE OF JOB SATISFACTION AS MEDIATING VARIABLE | HEAD | UMK-FUND | 2021
  12. MINIMUM STANDARD FACILITIES FOR NURSERY HOME IN MALAYSIA | MEMBER | SGPL-MYRA | 2016
  13. PENJANA KPT CAREER ADVANCEMENT PROGRAM | MEMBER | KPT | 2022
  14. PROJEK KELESTARIAN PENJENAMAAN PERUSAHAAN IKAN LUNAK | MEMBER | GRANT(I/A) | 2022
  15. RESPONSIBLE TOURISM AND DESTINATION SUSTAINABILITY TOWARDS QUALITY OF LIFE AMONG LOCAL COMMUNITY | MEMBER | UMK-FUND | 2022
  16. RESPONSIBLE TOURISM AND DESTINATION SUSTAINABILITY TOWARDS QUALITY OF LIFE AMONG LOCAL COMMUNITY | MEMBER | UMK-FUND | 2022
  17. TEKNOLOGI DAN INOVASI DALAM PENANAMAN PADI DI KELANTAN | MEMBER | UMK-FUND | 2021
  18. TEKNOLOGI DAN INOVASI DALAM PENANANAMN PADI DI KELANTAN | MEMBER | FRGS | 2022
  19. THE PROTOTYPE OF STRESS LEVEL MEASUREMENT SCALE FOR NURSING HOME STAFF (SELEM-NES) IN MALAYSIA | MEMBER | KPT | 2021
  20. THE PROTOTYPE OF STRESS LEVEL MEASUREMENT SCALE FOR NURSING HOME STAFF (SALEM-NES) IN MALAYSIA | MEMBER | PRGS | 2022
  1. PROJEK EMPOWER ECER | MEMBER | 2021
  2. SURAT LANTIKAN SEBAGAI PERUNDING PUSAT JAGAAN SITI NOOR AINI | MEMBER | 2021
  3. KONSULTAN UNTUK PROGRAM WEBINAR PERNIAGAAN GLOBAL DIMENSI BARU USAHAWAN INDUSTRI ASAS TANI NEGERI KELANTAN | HEAD | 2021
  4. PERUNDING PUSAT JAGAAN SITI NOOR AINI | MEMBER | 2022
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang Tahun 2017 (2018)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang Universiti tahun 2015 kategori Keusahawanan (2016)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: RIZBRUNANA: ADVANCES IN HIGH-FIBRE BISCUIT USING BROWN RICE AND BANANA PEEL
    Award: GOLD
    Role: Head
    Exhibition Name:VIRTUAL INNOVATION COMPETITION 2021
  • Product Name: FUND FOR FOOD: A COMPLETE GUIDE TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:International Research and Innovation Competition (InaRIC) in conjunction with International Conference and Exhibition (ICE 2023)
  • Product Name: FOOD PANTRY GUIDELINE: FUND FOR FOOD TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:INTERNATIONAL VIRTUAL EXPO OF INNOVATION PRODUCT AND SYSTEM DESIGN 2023
  • Product Name: FUND FOR FOOD: A COMPLETE GUIDE TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:International Research and Innovation Competition (InaRIC)
  • Product Name: MAMALICIOUS CRUNCH
    Award: GOLD
    Role: Head
    Exhibition Name:Beginners Innovation and Entrepreneurship Exhibition (BIE 5.0)
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: GOLD
    Role: Head
    Exhibition Name:INTERNATIONAL VIRTUAL EXPO OF INNOVATION PRODUCT AND SYSTEM DESIGN 2023
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: GOLD
    Role: Head
    Exhibition Name:MTE AWARD
  • Product Name: RIZBRUNANA: FROM WASTE TO PREMIUM HIGH FIBER BISCUIT
    Award: GOLD
    Role: Head
    Exhibition Name:BORNEO INNOVATION FESTIVAL 2022 PERINGKAT KEBANGSAAN
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: GOLD
    Role: Head
    Exhibition Name:VIRTUAL INTERNATIONAL RESEARCH AND INNOVATION SYMPOSIUM AND EXPOSITION 2022 (RISE2022)
  • Product Name: FOOD PANTRY GUIDELINE: FUND FOR FOOD TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:VIRTUAL RESEARCH AND INNOVATION EXHIBITION 2022
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: GOLD
    Role: Head
    Exhibition Name:PECIPTA
  • Product Name: advances in high fibre biscuits using brown rice and banana peel: from waste to health
    Award: GOLD
    Role: Head
    Exhibition Name:CARNIVAL OF RESEARCH INNOVATION
  • Product Name: RIZBRUNANA: FROM WASTE TO HEALTHY HIGH FIBRE BISCUIT
    Award: GOLD
    Role: Head
    Exhibition Name:NTERNATIONAL EXPO OF INNOVATION PRODUCT AND SYSTEM DESIGN (In-ViDE) 2021
  • Product Name: Avocado El Cabello Oil (Natural Hair Serum)
    Award: GOLD
    Role: Head
    Exhibition Name:BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 2.0) 2021
  • Product Name: RIZBRUNANA: ADVANCES IN HIGH-FIBRE BISCUIT USING BROWN RICE AND BANANA PEEL
    Award: GOLD
    Role: Head
    Exhibition Name:International Exhibition & Symposium on Productivity, Innovation, Knowledge & Education (i-SPiKE 2021)
  • Product Name: FUND FOR FOOD: A CAMPUS FOOD PANTRY TOOLKIT TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:International Exhibition & Symposium on Productivity, Innovation, Knowledge & Education (i-SPiKE 2021)
  • Product Name: FUND FOR FOOD: A CAMPUS FOOD PANTRY TOOLKIT TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:Carnival of Research and Innovation (CRI) Virtual International Edition
  • Product Name: RIZBRUNANA: ADVANCES IN HIGH-FIBRE BISCUIT USING BROWN RICE AND BANANA PEEL
    Award: GOLD
    Role: Head
    Exhibition Name:Carnival of Research and Innovation (CRI) Virtual International Edition
  • Product Name: FUND FOR FOOD: A CAMPUS FOOD PANTRY TOOLKIT TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:Carnival of Research and Innovation (CRI) Virtual International Edition
  • Product Name: FUND FOR FOOD: FOOD PANTRY COMPLETE GUIDE TO HELP FIGHT HUNGER ON CAMPUS
    Award: GOLD
    Role: Head
    Exhibition Name:VIRTUAL INTERNATIONAL RESEARCH AND INNOVATION SYMPOSIUM AND EXPOSITION 2021
  • Product Name: The Application Of Planned Behavior Theory To The Adoption Of Food Bank Program Among University Students
    Award: SPECIAL
    Role: Head
    Exhibition Name:THE 9TH INTERNATIONAL SEMINAR OF ENTREPRENEURSHIP, BUSINESS AND TECHNOLOGY (ISEBT 2021)
  • Product Name: advances in high fibre biscuits using brown rice and banana peel: from waste to health
    Award: SPECIAL
    Role: Head
    Exhibition Name:CARNIVAL OF RESEARCH INNOVATION
  • Product Name: Rizbrunana High Fibre Biscuit : From Waste to Health
    Award: SPECIAL
    Role: Head
    Exhibition Name:VIRTUAL INTERNATIONAL RESEARCH AND INNOVATION SYMPOSIUM AND EXPOSITION 2022 (RISE2022)
  • Product Name: PANDAN BLINI PANCAKE
    Award: SILVER
    Role: Member
    Exhibition Name:BEGINNER INNOVATION & ENTREPRENEURSHIP EXHIBITION 4.0
  • Product Name: DEVELOPMENT OF GLOWYBEE ANTI ACNE BOOSTER SERUM FOR COMMERCIALIZATION
    Award: SILVER
    Role: Head
    Exhibition Name:International Research and Innovation Competition (InaRIC) in conjunction with International Conference and Exhibition (ICE 2023)
  • Product Name: RIZBRUNANA: ADVANCES IN HIGH-FIBRE BISCUIT USING BROWN RICE AND BANANA PEEL
    Award: SILVER
    Role: Head
    Exhibition Name:INTERNATIONAL BUSINESS AND MANAGEMENT VITUAL INNOVATION AND INVENTION OF IDEAS COMPETITION
  • Product Name: A Campus Food Pantry Model: The Solution To Help Fight Hunger On Campus
    Award: SILVER
    Role: HEAD
    Exhibition Name:CRI 2020
  • Product Name: A CAMPUS FOOD PANTRY TOOLKIT: THE SOLUTION TO HELP FIGHT HUNGER ON CAMPUS
    Award: SILVER
    Role: Head
    Exhibition Name:INTERNATIONAL DIGITAL INNOVATION AND INVENTION CHALLENGE 2021
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: SILVER
    Role: Head
    Exhibition Name:VIRTUAL RESEARCH AND INNOVATION EXHIBITION 2022
  • Product Name: BANANA PEEL MASSAGE SOAP: FROM WASTE TO HEALTH
    Award: SILVER
    Role: Head
    Exhibition Name:CARNIVAL OF RESEARCH INNOVATION
  • Product Name: FOOD TRAVELLER
    Award: SILVER
    Role: Head
    Exhibition Name:BEGINNER INNOVATION & ENTREPRENEURSHIP EXHIBITION 4.0
  • Product Name: FUND FOR FOOD: A CAMPUS FOOD PANTRY TOOLKIT TO HELP FIGHT HUNGER ON CAMPUS
    Award: SILVER
    Role: Head
    Exhibition Name:INTERNATIONAL VIRTUAL EXPO OF INNOVATION PRODUCT AND SYSTEM DESIGN 2021 (IN-VIDE)
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: SILVER
    Role: Head
    Exhibition Name:CITREX 2023
  • Product Name: STICK MOBILITY CHAIR-BASED EXERCISES PROMOTING HEALTHY LIFESTYLE AMONG OVERWEIGHT AND OBESE PEOPLE
    Award: BRONZE
    Role: Head
    Exhibition Name:International Research and Innovation Competition (InaRIC) in conjunction with International Conference and Exhibition (ICE 2023)
EDUCATION(S)
  • ()
    INTERNATIONAL ENGLISH LANGUAGE TESTING SYSTEM
  • (2021) UNIVERSITI MALAYSIA KELANTAN
    IJAZAH DOKTOR FALSAFAH KEUSAHAWANAN KESIHATAN KEUSAHAWANAN KESIHATAN
  • (2012) UNIVERSITI KEBANGSAAN MALAYSIA
    IJAZAH SARJANA PEMAKANAN KOMUNITI SAINS KESIHATAN
  • (2004) SMK RANTAU PETRONAS
    SPM
WORKING EXPERIENCE(S)
  • NUTRITIONIST | CAPTIVATE SDN BHD
    01-Feb-2011-01-Apr-2012
  • LECTURER | MANAGEMENT SCIENCE UNIVERSITY
    01-Aug-2012-01-Feb-2013
COURSES TAUGHT
Subject Code Description
APT4098 PRACTICAL TRAINING
AWS2013 INTRODUCTION TO HEALTH INDUSTRY
AWS3053 CONSUMER BEHAVIOUR IN HEALTH INDUSTRY
AWS4112 HEALTH ENTREPRENEURSHIP RESEARCH PROJECT (I)
AWS4113 HEALTH ENTREPRENEURSHIP RESEARCH PROJECT (II)
HFT40102 STUDENT IN ENTERPRISE PROGRAM (SIEP)
HPTD2024 RESEARCH METHODS FOR DOCTORAL DEGREE
HWP30102 WELLNESS RESEARCH PROJECT (I)
HWP40103 WELLNESS RESEARCH PROJECT (II)
HWS30304 BEAUTY TREATMENTS
HWS40103 CORPORATE RELATIONSHIP IN SPA SECTOR
HWT10103 INTRODUCTION TO WELLNESS INDUSTRY
HWT20103 FOOD AND NUTRITION PRACTICE
HWT20303 HEALTH PROMOTION AND EDUCATION
SUPERVISION
  • AN INTEGRATED PERFORMANCE MEASUREMENT SYSTEM BY USING FINANCIAL PERFORMANCE, NON FINANCIAL PERFORMANCE AND SPIRITUAL LEADERSHIP | CO SUPERVISOR FOR A PHD'S STUDENT
  • AN INTEGRATED PERFORMANCE MEASUREMENT SYSTEM BY USING FINANCIAL PERFORMANCE, NON FINANCIAL PERFORMANCE AND SPIRITUAL LEADERSHIP | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • ANALISIS PENGENTASAN KEMISKINAN DI PROVINSI RIAU | CO SUPERVISOR FOR A PHD'S STUDENT
  • ANALISIS PENGENTASAN KEMISKINAN DI PROVINSI RIAU | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • FACTORS INFLUENCING JOB SATISFACTION AMONG FOR-PROFIT NURSING HOME STAFF IN MALAYSIA | CO SUPERVISOR FOR A MASTER'S STUDENT
  • FACTORS INFLUENCING THE INTENTION BECOME HERB-BASED PRODUCTS ENTREPRENEUR IN MALAYSIA | CO SUPERVISOR FOR A MASTER'S STUDENT
  • Factors Influencing Adoption of Digital Food Bank Program in Malaysia | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • GROWTH OF MEDICAL TOURISM INDUSTRY IN MALAYSIA: INFLUENCE FACTORS, POTENTIAL MARKET AND FINANCIAL MANAGEMENT | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • Harmony Within: Integrating Mental and Emotional Wellness With Holistic Healing Modalities in Mastering Wellness Practices | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • Navigating Halal Hospitality, Examining The Factors Influencing Customer Satisfaction in Shariah Complaint Hotels | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • STRATEGIC FRANCHISING AND SUSTAINABILITY | CO SUPERVISOR FOR A PHD'S STUDENT