DR. SITI FARIHA BINTI MUHAMAD

FACULTY OF ENTREPRENEURSHIP AND BUSINESS
fariha@umk.edu.my
09-7717000
PENSYARAH KANAN (TETAP)


GROUP OF EXPERTISE

  1. MODELLING INNOVATIVE TEACHING AS A DRIVER OF COMPETITIVE ADVANTAGE IN PONDOK INSTITUTION: A CONCEPT PAPER | CO | 2021
  2. A REVIEW ON THE INFLUENCE OF CORPORATE GOVERNANCE MECHANISMS ON EARNINGS QUALITY OF BANKS | MAIN | 2021
  3. FACTORS AFFECTING THE PERCEIVED LEVEL OF STRESS AMONG STUDENTS TAKING ENTREPRENEURSHIP PROGRAM IN A PUBLIC UNIVERSITY IN MALAYSIA | CO | 2021
  4. EXAMINING FUTURE READY ACCOUNTING COURSE (FRAC) EXPERIENCES FOR NON-ACCOUNTING STUDENTS: AN EDUCATION IN SOCIETY 5.0 USING AUGMENTED REALITY AND IOT | CO | 2021
  5. AWARENESS ON FINANCIAL CYBERCRIMES AMONG YOUTH: EXPERIENCE, EXPOSURE AND EFFECT | CO | 2021-06
  6. PROTOTYPE OF BIODEGRADABLE PACKAGING MATERIAL FROM MUSM INTEGRATING ENVIRONMENTAL ELEMENT IN MAXIMIZING BUSINESS PROFIT: AN APPLICATION OF HEDONIC PRICING METHOD | CO | 2021-09
  7. THE DETERMINANTS AND INTEREST ON MOBILE COMMERCE ADOPTION AMONG EAST COAST ENTREPRENEURS IN MALAYSIA | CO | 2021-06
  8. DEVELOPING HOLISTIC PERFORMANCE MEASUREMENT INDEX FOR ISLAMIC BANKS | MAIN | 2021
  9. BIBLIOMETRIC: JURIMETRICS TO DETERMINE REFERENCES ON LEGAL CASES IN MALAYSIA | CO | 2021-09
  10. THE ADOPTION OF GENERALIZED AUDIT SOFTWARE (GAS) AND DIGITAL ANALYTICS BY SHARIAH AUDITORS IN ISLAMIC BANKS | CO | 2021-06
  11. PROPOSING A CONCEPTUAL MODEL OF DESTINATION LOYALTY: TWO PARALLEL MEDIATORS OF PLACE ATTACHMENT AND TOURIST MOTIVATION | CO | 2021
  12. CUSTOMER SATISFACTION OF POS LAJU MALAYSIA SERVICE DURING PANDEMIC COVID-19 | CO | 2022
  13. MOBILE COMMERCE APPLICATION MOVING TOWARDS SUSTAINABILITY | CO | 2022
  14. THE FACTOR DRIVE CONSUMER PERCEPTIONS TOWARDS BANKING 4.0 | CO | 2022
  15. MEASURING SUSTAINABLE PERFORMANCE OF ISLAMIC BANKS: INTEGRATING THE PRINCIPLES OF ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG) AND MAQASID SHARI¿AH | MAIN | 2022
  16. IMPROVING FINANCIAL MANAGEMENT LITERACY AMONG UNDERGRADUATE STUDENTS IN EAST COAST MALAYSIA | CO | 2023
  17. DELIVERING FUTURE-READY FINANCIAL MANAGEMENT COURSE FOR NON-FINANCE STUDENTS USING INTERNET OF THINGS (IOT) | CO | 2023
  18. THE EFFECT OF DIGITALIZATION OF COOPERATIVE ON BETTER TRANSPARENCY AND COMPETITIVE ADVANTAGE | CO | 2023
  19. WAQF EDUCATION PARTICIPATION AMONG EMPLOYEES¿ OF HIGHER LEARNING INSTITUTIONS: A CONCEPTUAL FRAMEWORK | CO | 2023
  20. THE PERCEPTION TO USE ISLAMIC CROWDFUNDING AS A PLATFORM TO START A BUSINESS AMONG UNDERGRADUATES STUDENT IN UMK | CO | 2023
  21. INTENTION TO USE CASHLESS FINANCIAL TRANSACTIONS AMONG UNIVERSITY STUDENTS | CO | 2023
  22. DATA ANALYTICS LEARNING ENVIRONMENT FOR ACCOUNTING GRADUATES: BRIDGING THE PERSPECTIVES OF ACADEMIA AND ACCOUNTANTS PROFESSIONALS | CORRESPNDG | 2024
  23. TAXPAD PRO: E-PORTFOLIOS FOR SOCIAL CONSTRUCTIVISM LEARNING | CO | 2024
  1. A STUDY OF MAQASID SHARI¿AH INDEX AS ISLAMIC BANKS PERFORMANCE MEASUREMENT IN MALAYSIA | HEAD | UMK-FUND | 2020
  2. A STUDY OF MAQASID SHARI¿AH INDEX AS ISLAMIC BANKS PERFORMANCE MEASUREMENT IN MALAYSIA | HEAD | UMK-FUND | 2022
  3. A STUDY OF MAQASID SHARI'AH INDEX AS ISLAMIC BANKS PERFORMANCE MEASUREMENT IN MALAYSIA | HEAD | UMK-FUND | 2022
  4. AN EMPIRICAL STUDY ON E-LEARNING IMPLEMENTATION READINESS FOR PONDOK INSTITUTION: PROBLMES AND STRATEGIES | MEMBER | UMKSIR | 2020
  5. AN EMPIRICAL STUDY ON E-LEARNING IMPLEMENTATION READINESS FOR PONDOK INSTITUTION: PROBLEMS AND STRATEGIES | MEMBER | UMKSIR | 2022
  6. DETERMINANTS OF GREEN ENTREPRENEURSHIP PRACTICE: THE CASE OF SMALL AND MEDIUM ENTERPRISES (SMES) IN MALAYSIA | MEMBER | UMK-FUND | 2020
  7. DETERMINANTS OF GREEN ENTREPRENEURSHIP PRACTICE: THE CASE OF SMALL AND MEDIUM ENTERPRISE (SMES) IN MALAYSIA | MEMBER | UMK-FUND | 2022
  8. DEVELOPING A HOLISTIC ENVIRONMENTAL, SOCIAL AND GOVERNANCE (ESG) AND THE MAQASID SHARI'AH DISCLOSURE FRAMEWORK IN STRENGTHENING THE SUSTAINABILITY PERFORMANCE OF TAKAFUL OPERATORS IN MALAYSIA | MEMBER | FRGS | 2023
  9. ENHANCING THE IMPLEMENTATION OF BLENDED LEARNING IN TEACHING AND LEARNING AMONG UMK¿¿S LECTURER | MEMBER | UMK-TELRIC | 2022
  10. ENHANCING ACCOUNTING GRADUATES PROFESSIONAL COMPETENCY THROUGH THE INTEGRATION OF DATA ANALYTICS KNOWLEDGE AND SKILLS | HEAD | GRANT(I/A) | 2023
  11. ENHANCING THE IMPLEMENTATION OF BLENDED LEARNING IN TEACHING AND LEARNING AMONG UMK'S LECTURER | MEMBER | UMK | 2022
  12. IMPLEMENTING E-LEARNING AMON PONDOK INSTITUTION: AWARENESS, ACCEPTANCE, READINESS LEVEL, PROBLEM AND STRATEGIES | MEMBER | UMKSIR | 2020
  13. INVESTIGATING THE EFFECTIVE PROCESS OF TRANSLATION OF PATENTED RESEARCH ARTEFACTS IN UNIVERSITY INCUBATION COMMERCIALIZATION PROGRAMS | MEMBER | UMK-MATCH | 2022
  14. THE MECHANISM OF PROPENSITY SCORE MATCHING IN FACILITATING SALES GROWTH OF MOBILE COMMERCE USAGE BY ENTREPRENEURS IN MALAYSIA | MEMBER | UMK-FUND | 2020
  15. THE MECHANISMS OF PROPENSITY SCORE MATCHING IN FACILITATING SALES GROWTH OF MOBILE COMMERCE USAGE BY ENTREPRENEURS IN MALAYSIA | MEMBER | UMK-FUND | 2022
RESEARCH AWARD(S)
  • Product Name: Enhancing Financial Reporting Learning Tool Through Spreadsheet Self-Marking Quiz
    Award: SILVER
    Role: Head
    Exhibition Name:Carnival of Research and Innovation
  • Product Name: Modelling the Framework for the Implementation of Blended Learning in Educational Context among UMK Lecturers
    Award: SILVER
    Role: Member
    Exhibition Name:Carnival on Research and Innovation (CRI2023)
  • Product Name: The importance of environmental elements in maximizing property price
    Award: SILVER
    Role: Member
    Exhibition Name:Minggu Penyelidikan dan Inovasi 2022
  • Product Name: Accounteam: Fostering Collaborative Learning of Fundamentals of Accounting for Non-Accounting Students through a Micro-Credential
    Award: SILVER
    Role: Member
    Exhibition Name:International Teaching Enhancement & Learning Innovation Carnival 2023
  • Product Name: Bibliometric: Jurimetrics to Determine References on Legal Cases in Malaysia
    Award: SILVER
    Role: Member
    Exhibition Name:CRI 2021
  • Product Name: Integrating Environmental Element in Maximizing Business Profit: An Application of Hedonic Pricing Method
    Award: SILVER
    Role: Member
    Exhibition Name:CRI 2021
  • Product Name: Enhancing Financial Reporting Learning Tool through Spreadsheet-based Self Marking Quiz
    Award: SILVER
    Role: Head
    Exhibition Name:International Teaching Enhancement and Learning Innovation Carnival 2023
  • Product Name: The suitability of mobile commerce usage towards the sustainability of Kelantan's international border economic activities
    Award: SILVER
    Role: Member
    Exhibition Name:eCarnival Research & Innovation 2020
  • Product Name: Integrating Maqasid Shari'ah into a Holistic Performance Measurement Index of Islamic Banks
    Award: BRONZE
    Role: Head
    Exhibition Name:Minggu Penyelidikan dan Inovasi 2022
  • Product Name: E Mudharabah Fundstarter: Mudarabah-based Mobile Crowdfunding Platform for Startup Micropreneurs
    Award: BRONZE
    Role: Head
    Exhibition Name:eCarnival Research & Innovation 2020
  • Product Name: Application of entrepreneurial personality rehabilitation curriculum for Cure and Care Clinic Kota Bharu
    Award: BRONZE
    Role: Member
    Exhibition Name:eCarnival Research & Innovation 2020
  • Product Name: Modelling Innovative Teaching in Pondok Institution
    Award: BRONZE
    Role: Member
    Exhibition Name:eCarnival Research & Innovation 2020
  • Product Name: Holistic Performance Measurement Index for Islamic Banks
    Award: BRONZE
    Role: Head
    Exhibition Name:CRI 2021
EDUCATION(S)
  • (2021) UNIVERSITI SULTAN ZAINAL ABIDIN
    IJAZAH DOKTOR FALSAFAH PERAKAUNAN
  • (2011) UNIVERSITI ISLAM ANTARABANGSA MALAYSIA
    IJAZAH SARJANA KEWANGAN PERBANKAN ISLAM DAN KEWANGAN
  • (2003) KOLEJ ISLAM SULTAN ALAM SHAH
    SPM
WORKING EXPERIENCE(S)
  • ACCOUNTANT TRAINEE | SHAIFUDDIN IBRAHIM AND PARTNERS
    01-Apr-2009-01-Jul-2009
  • GRADUATE RESEARCH AND TEACHING ASSISTANT | KULIYYAH OF ECONOMICS AND MANAGEMENT SCIENCES,IIUM
    01-Dec-2009-01-Dec-2010
PROFESIONAL MEMBERSHIP(S)
  • INSTITUT AKAUNTAN MALAYSIA | MEMBER | NATIONAL
    01-Jul-2024-01-Jul-2123
COURSES TAUGHT
Subject Code Description
AAT10503 FINANCIAL REPORTING I
AAT20503 FINANCIAL REPORTING II
AAT40112 ACCOUNTING APPRENTICESHIP
AAT40212 INDUSTRIAL TRAINING
AFS2013 FINANCIAL SYSTEM AND ISLAMIC BANKING
AFS2033 ISLAMIC ACCOUNTING
AFS2043 BANKING & ISLAMIC FINANCE FRAMEWORK
AFS3063 FIQH MUAMALAT
AFS4112 RESEARCH PROJECT (ISLAMIC BANKING AND FINANCE I)
AFS4113 RESEARCH PROJECT (ISLAMIC BANKING AND FINANCE II)
AFT1013 FOUNDATION OF ENTREPRENEURSHIP
AFT1023 FOUNDATION OF MANAGEMENT
AFT1043 FUNDAMENTALS OF ACCOUNTING
AFT4012 STUDENT IN ENTERPRISE PROGRAMME (SIEP)
APT2013 ENTREPRENEUR BEHAVIOR
APT4098 PRACTICAL TRAINING
ATF10203 FOUNDATION OF ENTREPRENEURSHIP
ATF20603 BUSINESS ACCOUNTING
SUPERVISION
  • EARNINGS MANAGEMENT AS AN INTERVENING VARIABLE BETWEEN GOLD CORPORATE GOVERNANCE AND EXTERNAL AUDIT QUALITY ON COMPANY VALUE | CO SUPERVISOR FOR A PHD'S STUDENT
  • RESEARCH ON FINANCIAL DEVELOPMENT, INDUSTRIAL STRUCTURE AUDIT AND REAL ECONOMIC GROWTH | CO SUPERVISOR FOR A PHD'S STUDENT
  • THE EFFECT OF MALAYSIAN FIRM¿S CHARACTERISTICS ON NON-FINANCIAL AND FINANCIAL DISCLOSURE LISTED IN THE MAIN BOARD OF BURSA MALAYSIA AND THEIR ASSOCIATION WITH COST EQUITY AND VALUE RELEVANCE | CO SUPERVISOR FOR A MASTER'S STUDENT