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PROF. MADYA DR. NOORSHELLA BINTI CHE NAWI

FACULTY OF ENTREPRENEURSHIP AND BUSINESS
norshella@umk.edu.my
09-7717134
PENSYARAH UNIVERSITI (TETAP)

CV
GROUP OF EXPERTISE
  1. FACTORS AFFECTING BRAND IMAGE AND COMMITMENT AMONG THE AIR TRAVELLERS IN MALAYSIA | MAIN | 2020-01
  2. INVESTIGATING RESOURCE ORCHESTRATION AFFECT THE PERFORMANCE OF YOUNG ENTREPRENEURS IN MALAYSIA FOR ENTREPRENEURIAL SUCCESS | CO | 2020
  3. A SYSTEMATIC LITERATURE REVIEW ON BUSINESS MODEL INNOVATION: INDUSTRIAL, METHODOLOGY & POSITIONING GAPS | CO | 2020
  4. SOCIAL MEDIA AND CONSUMER ENGAGEMENT: THE CASE OF MALAYSIAN STUDENT ENTREPRENEURS | CO | 2020
  5. PREDICTING THE PURCHASE INTENTION AND BEHAVIOUR TOWARDS GREEN SKINCARE PRODUCTS AMONG MALAYSIAN CONSUMERS | CO | 2020-12
  6. STRATEGIC ORIENTATIONS AND ABSORPTIVE CAPACITY ON ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY: A STUDY AMONG THE BATIK SMALL AND MEDIUM ENTERPRISES IN MALAYSIA | MAIN | 2020-01
  7. PREDICTING SUSTAINABLE FARM PERFORMANCE¿USING HYBRID STRUCTURAL EQUATION MODELLING WITH AN ARTIFICIAL NEURAL NETWORK APPROACH | CO | 2020-08
  8. ENVIRONMENTALLY FRIENDLY BUSINESS PRACTICES AMONG LOW-INCOME HOUSEHOLDS IN RURAL PENINSULAR MALAYSIA | CO | 2020-01
  9. PREDICTING THE PURCHASE INTENTION AND BEHAVIOUR TOWARDS GREEN SKINCARE PRODUCTS AMONG MALAYSIAN CONSUMERS | CO | 2020-12-02
  10. SOCIAL MEDIA MARKETING TO ENHANCE CUSTOMER EQUITY ON FASHION APPAREL BRAND AMONG UNIVERSITY STUDENTS | MAIN | 2021
  11. COMPETITIVE ADVANTAGES OF THE RELATIONSHIP BETWEEN ENTREPRENEURIAL COMPETENCIES AND ECONOMIC SUSTAINABILITY PERFORMANCE | CO | 2021-01
  12. CASHLESS TRANSACTIONS: A STUDY ON INTENTION AND ADOPTION OF E-WALLETS | CO | 2021-01
  13. EXAMINING THE RISK FACTORS AFFECTING THE IMAGE OF ONLINE STORES IN MALAYSIA | MAIN | 2021
  14. MOTIVATION TOWARDS ADOPTION OF INTERNET OF THINGS (IOT) SERVICES IN RETAILING AMONG MALAYSIAN YOUTH | MAIN | 2021
  15. PREDICTING CONSUMER GREEN PRODUCT PURCHASE ATTITUDES AND BEHAVIORAL INTENTION DURING COVID-19 PANDEMIC | CO | 2022-01
  16. AGRO-ENTREPRENEURIAL INTENTION AMONG UNIVERSITY STUDENTS: A STUDY UNDER THE PREMISES OF THEORY OF PLANNED BEHAVIOR | CORRESPNDG | 2022
  17. PROMOTING SUSTAINABLE FINANCIAL SERVICES THROUGH THE ADOPTION OF EWALLET AMONG MALAYSIAN WORKING ADULTS | MAIN | 2022-01
  18. ANTECEDENTS OF EMPLOYEE GREEN BEHAVIOR IN THE HOSPITALITY INDUSTRY | CO | 2022
  19. MODELLING THE SIGNIFICANCE OF STRATEGIC ORIENTATION FOR COMPETITIVE ADVANTAGE AND ECONOMIC SUSTAINABILITY: THE USE OF HYBRID SEM¿NEURAL NETWORK ANALYSIS | CO | 2022-12
  20. SUSTAINABLE CUSTOMER RETENTION: A STUDY ON SOCIAL MEDIA MARKETING ACTIVITIES, BRAND EQUITY AND SMARTPHONE PURCHASE INTENTION AMONG GENERATION Y | MAIN | 2022
  21. SUSTAINABLE RISK MANAGEMENT PRACTICE IN THE ORGANIZATION: A MALAYSIAN CASE STUDY | CO | 2022
  22. ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINABLE WORK-LIFE BALANCE AND REDUCED TURNOVER INTENTION MODERATED BY JOB OPPORTUNITIES | CO | 2023
  23. ANALYZING CUSTOMER ACCEPTANCE OF THE INTERNET OF THINGS (IOT) IN THE RETAIL INDUSTRY | MAIN | 2023
  24. HALAL HEALTHCARE SERVICES: PATIENTS¿ SATISFACTION AND WORD OF MOUTH LESSON FROM ISLAMIC-FRIENDLY HOSPITALS | CO | 2023
  25. THE INSTITUTIONALIZATION AND PROCESSUAL ELEMENT OF SUSTAINABLE OPERATIONAL RISK MANAGEMENT AS A BEST PRACTICE IN THE GOVERNMENT-LINKED ORGANIZATION: A CASE STUDY IN MALAYSIA | CO | 2023
  26. ATTITUDE OF FASHION CONSUMERS TOWARD THE IOT: ESTIMATING CONSUMER HEDONIC AND UTILITARIAN SHOPPING MOTIVATIONS | MAIN | 2024
  27. HUMAN RESOURCE MANAGEMENT PRACTICES TOWARD JOB SATISFACTION AND EMPLOYEE INTENTION TO LEAVE ACADEMIC INSTITUTIONS | CO | 2024
  28. THE PATH TO SUSTAINABILITY BEGINS WITH GOING PAPERLESS: ANTECEDENTS OF INTENTION TO USE ELECTRONIC WALLET USING SERIAL MEDIATION APPROACH | MAIN | 2024-01-30
  29. WOMEN MICRO-ENTERPRISES PERFORMANCE, ROLE OF SOCIAL CAPITAL, LOCUS OF CONTROL AND INSTITUTIONAL SUPPORT ON ENTREPRENEURIAL ORIENTATION NEXUS. A CONCEPTUAL PERSPECTIVE | CO | 2023
  30. AN OVERVIEW OF COVID-19 IMPACTS ON COMMERCIAL E-COMMERCE PLATFORMS IN SOUTHEAST ASIA REGION | CO | 2021
  31. DOES CUSTOMER KNOWLEDGE ON ISLAMIC FINANCIAL PLANNING IS CRUCIAL FOR ISLAMIC CREDIT CARDS USERS? | CO | 2021-04
  32. ENHANCING FINANCIAL REPORTING QUALITY THROUGH CORPORATE ETHICS COMMITMENT | CO | 2021-09-30
  33. ANTECEDENTS OF EMPLOYEE GREEN BEHAVIOR IN THE HOSPITALITY INDUSTRY | CO | 2022
  34. THE INSTITUTIONALIZATION AND PROCESSUAL ELEMENT OF SUSTAINABLE OPERATIONAL RISK MANAGEMENT AS A BEST PRACTICE IN THE GOVERNMENT-LINKED ORGANIZATION: A CASE STUDY IN MALAYSIA | CO | 2023
  35. THE PATH TO SUSTAINABILITY BEGINS WITH GOING PAPERLESS: ANTECEDENTS OF INTENTION TO USE ELECTRONIC WALLET USING SERIAL MEDIATION APPROACH | MAIN | 2024-01-30
  36. PREDICTING THE PURCHASE INTENTION AND BEHAVIOUR TOWARDS GREEN SKINCARE PRODUCTS AMONG MALAYSIAN CONSUMERS | CO | 2020-12
  37. STRATEGIC ORIENTATIONS AND ABSORPTIVE CAPACITY ON ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY: A STUDY AMONG THE BATIK SMALL AND MEDIUM ENTERPRISES IN MALAYSIA | MAIN | 2020-01
  38. PREDICTING SUSTAINABLE FARM PERFORMANCE¿USING HYBRID STRUCTURAL EQUATION MODELLING WITH AN ARTIFICIAL NEURAL NETWORK APPROACH | CO | 2020-08
  39. ENVIRONMENTALLY FRIENDLY BUSINESS PRACTICES AMONG LOW-INCOME HOUSEHOLDS IN RURAL PENINSULAR MALAYSIA | CO | 2020-01
  40. COMPETITIVE ADVANTAGES OF THE RELATIONSHIP BETWEEN ENTREPRENEURIAL COMPETENCIES AND ECONOMIC SUSTAINABILITY PERFORMANCE | CO | 2021-01
  41. CASHLESS TRANSACTIONS: A STUDY ON INTENTION AND ADOPTION OF E-WALLETS | CO | 2021-01
  42. PREDICTING CONSUMER GREEN PRODUCT PURCHASE ATTITUDES AND BEHAVIORAL INTENTION DURING COVID-19 PANDEMIC | CO | 2022-01
  43. AGRO-ENTREPRENEURIAL INTENTION AMONG UNIVERSITY STUDENTS: A STUDY UNDER THE PREMISES OF THEORY OF PLANNED BEHAVIOR | CORRESPNDG | 2022
  44. PROMOTING SUSTAINABLE FINANCIAL SERVICES THROUGH THE ADOPTION OF EWALLET AMONG MALAYSIAN WORKING ADULTS | MAIN | 2022-01
  45. SUSTAINABLE RISK MANAGEMENT PRACTICE IN THE ORGANIZATION: A MALAYSIAN CASE STUDY | CO | 2022
  46. ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINABLE WORK-LIFE BALANCE AND REDUCED TURNOVER INTENTION MODERATED BY JOB OPPORTUNITIES | CO | 2023
  47. HALAL HEALTHCARE SERVICES: PATIENTS¿ SATISFACTION AND WORD OF MOUTH LESSON FROM ISLAMIC-FRIENDLY HOSPITALS | CO | 2023
  1. THE INFLUENCE OF ENTREPRENEURIAL ORIENTATION ON SMES PERFORMANCE IN GHANA WITH SOCIAL CAPITAL AS A MEDIATOR AND GOVERNMENT SUPPORT POLICIES AS MODERATOR. | CO | 2020
  2. ISLAMIC FINANCIAL PLANNING: ASSESSING THE ISLAMIC CREDIT CARD USERS¿ COMPLIANCE ON PAYING ZAKAT | CO | 2020
  3. THE USAGE OF CASHLESS TRANSACTION IN UNIVERSITY COMMUNITY IN PENGKALAN CHEPA CITY | CO | 2021
  4. AN EMPIRICAL ANALYSIS ON CUSTOMER SATISFACTION IN TAKAFUL PRODUCTS | CO | 2021
  5. ASSESSING THE ISLAMIC CREDIT CARD USERS¿ SATISFACTION ON PAYING ZAKAT: ISSUES IN ACHIEVING | CO | 2021
  6. SOURCES OF BRAND EQUITY: AN INVESTIGATION IN SMES CONTEXT | CO | 2021-07
  7. SELF-ESTEEM AND PERCEIVED ACADEMIC CONTROL TOWARDS WELL-BEING EMOTION AMONG WELLNESS STUDENTS | CO | 2021-07
  8. FACTORS AFFECTING COMPETITIVE ADVANTAGES AMONG THE BATIK SMES IN MALAYSIA | MAIN | 2021
  9. WRITER BOOSTER | CO | 2021-09
  10. SUBMIT A MOBILE APPLICATION FOR ASSIGNMENT DUE DATES MANAGEMENT: A MOBAGOGY | CO | 2021-09
  11. TEACHING AND LEARNING FINANCIAL MANAGEMENT COURSE USING E-WHITEBOARD | CO | 2022
  12. FACTORS AFFECTING SOCIOECONOMIC PERFORMANCE OF INFORMAL MICRO AND SMALL ENTERPRISES IN SENEGAL | CO | 2022
  13. FACTOR ACCEPTING INTERNET OF THINGS (IOT) AMONG ONLINE SHOPPERS IN MALAYSIA | CO | 2022
  14. STRATEGIC ORIENTATIONS AND ABSORPTIVE CAPACITY ON COMPETITIVE ADVANTAGE AMONG THE BATIK SMES IN MALAYSIA | CO | 2022
  15. AUTOMATED E-RUBRIC CALCULATOR FOR FINAL YEAR PROJECT ASSESSMENT | CO | 2022
  16. INTENTION TOWARDS USING LOAN IN INCOME GENERATING ACTIVITIES: A CONCEPTUAL STUDY AMONG POOR AND LOW-INCOME HOUSEHOLDS | CO | 2023
  17. BIBLIOMETRIC ANALYSIS OF OPTIMIZATION IN SPORTS FROM 2011 TO 2020 USING SCOPUS DATABASE | CO | 2023
  18. DETERMINANTS OF ELECTRONIC WORD OF MOUTH AND THE MEDIATING EFFECT OF BRAND IMAGE AMONG AIRLINE CUSTOMERS IN MALAYSIA | MAIN | 2023
  19. FACTOR ACCEPTING INTERNET OF THINGS (IOT) AMONG GENERATION Y | CO | 2023
  20. THE CHRONOLOGY OF IMPULSE BUYING BEHAVIOUR | CO | 2023
  21. DYNAMISM OF HR STRATEGY THROUGH ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINING WORK LIFE BALANCE AND REDUCING INTENTION TO LEAVE: A REVIEW | CO | 2023
  22. THE EFFECT OF UTILITARIAN-BASED ONLINE STORE ATTRIBUTES, HEDONIC-BASED ONLINE STORE ATTRIBUTES, AND ONLINE REVIEW TOWARDS ONLINE IMPULSE BUYING BEHAVIOUR IN MALAYSIA: A REVIEW | CO | 2023
  23. THE IMPETUS FOR EMBRACING CYBER ENTREPRENEURSHIP INTENTION AMONG SMALL BUSINESSES | CO | 2023
  1. THE MISINFORMATION ON COVID-19 NEWS ON SOCIAL MEDIA | MAIN | 2020
  2. EXAMINING THE AFFECT OF IMPULSE PURCHASE BEHAVIOR IN LIVE STREAMING E-COMMERCE AMONG GENERATION Z | CO | 2023
  3. MALAYSIAN WOMEN MICRO-ENTREPRENEUR PERFORMANCE, ROLE OF SOCIAL CAPITAL, LOCUS OF CONTROL, AND INSTITUTIONAL SUPPORT ON ENTREPRENEURIAL ORIENTATION | CO | 2023
  4. CORPORATE ETHICS AND FINANCIAL REPORTING QUALITY: A THEMATIC ANALYSIS FROM ACCOUNTANTS¿ PERSPECTIVES | CO | 2023
  5. ADOPTION OF FINTECH AMONG RURAL COMMUNITIES: CHALLENGES AND SOLUTIONS | CO | 2024
  6. HYPER-PERSONALIZATION, CO-CREATION, DIGITAL CLIENTELING, AND TRANSFORMATION IN MALAYSIA | CORRESPNDG | 2024
  7. ANALYZING GLOBAL RESEARCH TRENDS IN TECHNOLOGY AND E-WASTE MANAGEMENT: A BIBLIOMETRIC PERSPECTIVE | CO | 2024
  8. GLOBAL RESEARCH TREND IN E-COMMERCE LOGISTICS: A BIBLIOMETRIC ANALYSIS | CO | 2024
  9. EXPLORING RESEARCH TREND IN GREEN ENTREPRENEURSHIP: A BIBLIOMETRIC ANALYSIS | CO | 2024
  10. DIGITALIZATION NETWORK IN CONSTRUCTION MATERIAL BUSINESS OPERATION: APPLICATION OF ACTOR NETWORK THEORY | CO | 2024
  11. COMPREHENSIVE BIBLIOMETRIC MAPPING OF PUBLICATION TRENDS IN TECHNOLOGY ADOPTION BY HOMESTAY OPERATORS | CO | 2024
  12. CRITICAL INSIGHTS INTO GREEN ACCOUNTING RESEARCH: A BIBLIOMETRIC REVIEW | CO | 2024
  13. THE ALARMING SHIFT FROM EARNINGS MANAGEMENT TO FRAUDULENT FINANCIAL REPORTING | CO | 2024
  14. GLOBAL TREND IN GREEN BUSINESS RESEARCH: A BIBLIOMETRIC ANALYSIS | CO | 2024
  15. GLOBAL RESEARCH TRENDS IN DIGITALIZATION AND ENVIRONMENTAL PRACTICE BY HOMESTAY BUSINESS: A BIBLIOMETRIC ANALYSIS | CO | 2024
  16. CONTEMPORARY ISSUES IN ENTREPRENEURSHIP AND INNOVATIVE TECHNOLOGY | CO | 2024
  17. GLOBAL INSIGHTS INTO TECHNOLOGY IMPLEMENTATION IN ACCOUNTING: A BIBLIOMETRIC ANALYSIS | CO | 2025
  18. GLOBAL RESEARCH TRENDS IN DIGITALIZATION AND ACCOUNTABILITY: A BIBLIOMETRIC ANALYSIS | CO | 2025
  1. INFLUENCE OF SOCIAL MEDIA MARKETING ACTIVITIES ON CUSTOMER EQUITIES AND ELECTRONIC WORD OF MOUTH | MAIN | 2020
  2. SOCIAL ENTREPRENEURIAL INTENTION: A PLS-SEM APPROACH | CO | 2020-11
  3. WRITER BOOSTER | CO | 2021-09
  4. SUBMIT A MOBILE APPLICATION FOR ASSIGNMENT DUE DATES MANAGEMENT: A MOBAGOGY | CO | 2021-09
  5. PERATURAN AKADEMIK PENGAJIAN SISWAZAH SECARA PENYELIDIKAN EDISI KELIMA | CO | 2024-03-04
  1. APLIKASI SMART MAPPING SISTEM UNTUK PENGESANAN LOKASI TERBAIK MEMBINA RUMAH BURUNG WALET | MEMBER | UMK-FUND | 2020
  2. CORPORATE ETHICS COMMITMENT INDEX TO ENHANCE FINANCIAL REPORTING QUALITY FOR PUBLIC LISTED COMPANIES IN MALAYSIA | MEMBER | FRGS | 2020
  3. COVID-19 AND E-WALLET USAGE INTENTION: MULTIGROUP ANALYSIS BETWEEN BANGLADESH AND MALAYSIA | HEAD | UMKRS | 2020
  4. DEVELOPING A WASTE MANAGEMENT COMMITMENT INDEX TO PROMOTE GREEN ACCOUNTING AMONG ENTREPRENEURS IN KELANTAN | MEMBER | UMK-PRO | 2022
  5. DEVELOPING OF BRAND LOYALTY TOWARDS EWOM IN SOCIAL MEDIA: THE MEDIATING ROLE OF PERCEIVED SOCIAL MEDIA MARKETING | MEMBER | UMK-FUND | 2020
  6. DYNAMISM OF HR STRATEGY THROUGH ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINING WORK LIFE BALANCE AND REDUCING INTENTION TO LEAVE | MEMBER | FRGS | 2020
  7. DEVELOPING A COMPREHENSIVE RURAL ENTREPRENEURSHIP MODEL FOR POVERTY ERADICATION (REMODE) | MEMBER | NRGS | 2013
  8. DEVELOPING A MINIMUM STANDARD OF ENVIROMENTAL PRACTICES FOR LOCAL HOMESTAY PROVIDERS TO IMPLEMENT GREEN PRACTICES | MEMBER | PRGS | 2022
  9. DEVELOPING CUSTOMER'S EQUITY AND PURCHASE INTENTION THROUGH SOCIAL MEDIA MARKETING ACTIVITIES IN FASHION INDUSTRY | MEMBER | SGJP | 2017
  10. DEVELOPING GREEN WASTE MANAGEMENT INDEX IN PROMOTING GREEN ACCOUNTING AMONG ENTREPRENEURS IN KELANTAN | MEMBER | PRGS | 2022
  11. DEVELOPING THE MODEL OF SOCIAL MEDIA MARKETING AND CONSUMER-BRAND RELATIONSHIPS (CBR) TOWARDS SMES BRAND EQUITY | MEMBER | FRGS | 2020
  12. DEVELOPING A MINIMUM STANDARD OF ENVIRONMENTAL PRACTICES (MSOEP) FOR LOCAL HOMESTAY PROVIDERS TO IMPLEMENT GREEN PRACTICES | MEMBER | UMK-PRO | 2022
  13. ENTREPRENEURIAL EDUCATION, COMPETENCIES AND STUDENTS' CAREER CHOICE: A STUDY AMONG COMMERCE GRADUATES IN MALAYSIA | HEAD | FRGS | 2014
  14. ERASMUS | HEAD | GERAN ANTARABANGSA | 2020
  15. EXPLORING MULTIDIMENSIONAL CHILD POVERTY IN RURAL KEDAH, KELANTAN, AND PERLIS: CONCEPTUALISING A SOCIAL BUSINESS MODEL | MEMBER | UMK-MATCH | 2022
  16. GREEN ENTREPRENEURSHIP TRAINING PROGRAMME AMONG UNIVERSITY STUDENTS | MEMBER | UMK-COM | 2022
  17. GREEN ENTREPRENEURSHIP TRAINING PROGRAME AMONG UNIVERSITY STUDENT | MEMBER | UMKSIR | 2022
  18. INCREASING INCOME, INCLUSIVENESS AND SUSTAINABILITY OF BUMIPUTERA ENTREPRENEURSHIP AND BUMIPUTERA COMMERCIAL AND INDUSTRIAL COMMUNITY | MEMBER | SGJP MYRA USM | 2017
  19. INVESTIGATING THE PRODUCT QUALITY ATTRIBUTES THAT INFLUENCES CUSTOMER SATISFACTION OF ONLINE SHOPPING PRODUCTS | MEMBER | SGJP | 2017
  20. KETUA PENYELIDIK BAGI KAJIAN KES USAHAWAN WANITA - PROGRAM KERJASAMA ANTARA UNIVERSITI MALAYSIA KELANTAN (UMK) DAN WOMEN LEADERSHIP FOUNDATION (WLF) | HEAD | UMK | 2022
  21. MICROFINANCE AND POVERTY ALLEVIATION IN KELANTAN AND SARAWAK | MEMBER | SGJP MYRA USM | 2017
  22. ONLINE STORE IMAGE AFFECT ON PERCEIVED RISKS TOWARDS ONLINE PURCHASING BEHAVIOR | MEMBER | SGJP | 2017
  23. OPTIMIZING THE SEPAK KUDA SERVICES: FOR REGU EVENT IN SEPAKTAKRAW GAMES | MEMBER | UMK-FUND | 2020
  24. PEMBANGUNAN PROTOTAIP KEPADA USAHAWAN KELAINAN UPAYA (OKU) "SMART 3 WHEEL BIKE" | MEMBER | PRGS | 2020
  25. THE ROLES OF ISLAMIC RELIGIOSITY, BRAND IMAGE AND KNOWLEDGE ON THE RELATIONSHIP BETWEEN PERCEIVED VALUE AND TOURIST SATIFASTION IN MALAYSIA | MEMBER | SGJP | 2017
  1. THE 8TH INTERNATIONAL SEMINAR OF ENTREPRENEURSHIP AND BUSINESS (ISEB) | HEAD | 2020
  2. LANTIKAN SEBAGAI PANEL PAKAR PROFESIONAL BAGI PENGESAHAN KANDUNGAN INSTRUMEN KAJIAN | HEAD | 2021
  3. UNIVERSITY LEADERS ENTREPRENEURSHIP EDUCATORS BOOTCAMP (UNILEEB) | MEMBER | 2021
  4. PEMBANGUNAN PELAN TINDAKAN DIGITALISASI KOPERASI | MEMBER | 2022
  5. TAWARAN PERKHIDMATAN TENAGA PENGAJAR/PERUNDING/PENGENDALI LATIHAN DAN PEMBANGUNAN MODUL BAGI PROGRAM PENJANAAN PENDAPATAN WANITA: WEJANA | MEMBER | 2022
  6. "APPOINTMENT AS A CONFERENCE MANAGEMENT CONSULTANT BY EUROMID ACADEMY OF BUSINESS AND TECHNOLOGY (EMBTA) | MEMBER | 2022
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) tahun 2020 (2021)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang Universiti tahun 2019 kategori Penerbitan (2020)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang Universiti tahun 2019 kategori Penyelidikan dan Inovasi (2020)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang UMK Tahun 2017 - Penerbit Harapan (2018)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang 2015 (2016)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: WRITER BOOSTER
    Award: GOLD
    Role: Member
    Exhibition Name:CRI 2021
  • Product Name: GET YOUR BOOKS
    Award: GOLD
    Role: Head
    Exhibition Name:IUCEL 2021
  • Product Name: Bibliometric Analysis Of Optimization In Sports From 2011 To 2020 Using Scopus Database
    Award: SPECIAL
    Role: Member
    Exhibition Name:The 9th ISEBT 2021
  • Product Name: SUBMIT: A MOBAGOGY-BASED TECHNOLOGY IN ORGANISING TASK DUE DATES
    Award: SILVER
    Role: Member
    Exhibition Name:IUCEL 2022
  • Product Name: AUTOMATED E-RUBRIC CALCULATOR FOR FINAL YEAR PROJECT ASSESSMENT
    Award: SILVER
    Role: Member
    Exhibition Name:IUCEL 2022
  • Product Name: Poster Aplikasi WaletApps Pengesanan Lokasi Burung Walet
    Award: SILVER
    Role: Member
    Exhibition Name:CRI 2019
  • Product Name: Accounteam: A collaborative micro-credential for non-accounting students
    Award: SILVER
    Role: Member
    Exhibition Name:CRI 2023
  • Product Name: PROGRAM OF INNOVATIVE MILLENNIA COOPERATIVE ENTREPRENEUR
    Award: SILVER
    Role: Member
    Exhibition Name:InaRIC
  • Product Name: IMPLEMENTING AN APPLICATION OF RADIO FREQUENCY IDENTIFICATION (RFID) SYSTEM FOR SMALL BUSINESS PERFORMANCE
    Award: BRONZE
    Role: Member
    Exhibition Name:IUCEL 2021
  • Product Name: PaperMagic
    Award: BRONZE
    Role: Member
    Exhibition Name:CRI 2023
  • Product Name: iFalah : Academic Writing Platform
    Award: BRONZE
    Role: Member
    Exhibition Name:4 th Digitalised International Invention, Innovation & Design Johor 2021 (DIIID JOHOR 2021)
  • Product Name: I-FALAH ACADEMIC WRITING PLATFORM
    Award: BRONZE
    Role: Member
    Exhibition Name:MTE 2020
  • Product Name: WHERE IS MY CASH?
    Award: BRONZE
    Role: Member
    Exhibition Name:IUCEL 2021
  • Product Name: GRACC-INDEX:GREEN ACCOUNTING COMMITMENT INDEX FOR ENTREPRENEURS
    Award: BRONZE
    Role: Member
    Exhibition Name:IUCEL 2023
  • Product Name: Face Recognition in Detecting Facemask in the new norm
    Award: NONE
    Role: Head
    Exhibition Name:ECRI 2020
  • Product Name: FUTURE READY ACCOUNTING CURRICULUM
    Award: NONE
    Role: Member
    Exhibition Name:PERBADANAN HARTA INTELEK MALAYSIA INTELLECTUAL PROPERTY CORPORATION OF MALAYSIA (MYIPO)
EDUCATION(S)
  • (2013) VICTORIA UNIVERSITY, MELBOURNE AUSTRALIA
    IJAZAH DOKTOR FALSAFAH PENGURUSAN SISTEM MAKLUMAT
  • (2008) Universiti Kebangsaan Malaysia
    IJAZAH SARJANA Sains Peningkatan Kualiti dan Produktiviti
  • (2007) UNIVERSITI KEBANGSAAN MALAYSIA
    IJAZAH SARJANA MUDA KOMPUTERAN INDUSTRI
  • (2002) Sek. Men. Sains Kuala Terengganu
    SPM
WORKING EXPERIENCE(S)
  • Practical student | En Ismail, Pusat Pengetahuan Teknologi dan Komunikasi, HUSM Kubang Kerian,16150 Kota Bharu, Kelantan
    17-Jun-2006-01-Dec-2008
  • Grant Research Assistance | Dr Zainol Mustafa, Faculty of Mathematical Sciences, UKM, bangi, Selangor
    01-Feb-2008-30-Jun-2008
  • Relief Teacher | Pengetua, Sek Men Keb Long Yunus, 16500 Bachok, Kelantan
    29-Jul-2008-18-Sep-2008
PROFESIONAL MEMBERSHIP(S)
  • LEMBAGA TEKNOLOGIS MALAYSIA | MEMBER | NATIONAL
    08-Oct-2025-08-Oct-2124
COURSES TAUGHT
Subject Code Description
ACS2013 LOGISTICS AND DISTRIBUTIVE TRADE
ACS3033 E-COMMERCE
ACS4112 RESEARCH PROJECT (COMMERCE I)
ACS4113 RESEARCH PROJECT (COMMERCE II)
AES 50503 RESEARCH METHODOLOGY
APT2043 APPLICATION OF INFORMATION TECHNOLOGY FOR BUSINESS
APT3073 RESEARCH METHODOLOGY
APT4098 PRACTICAL TRAINING
ARS3053 RETAIL TECHNOLOGY
ATF10403 PRINCIPLES OF MARKETING
GSE7103 INNOVATION AND NEW VENTURE CREATION
GST5083 INFORMATION SYSTEMS & ELECTRONIC COMMERCE
GST7097 PROJECT PAPER
GST81115 CONSULTANCY & TRAINING 1
GST81740 DISSERTATION
HPT20303 TECHNOLOGY AND INFORMATION IN BUSINESS
JIT21503 INFORMATION TECNOLOGY PROJECT MANAGEMENT
SUPERVISION
  • DEVELOPING INTERNET OF THING (IOT) CONSUMER ACCEPTANCE MODEL IN THE ONLINE SHOPPING AMONG GENERATION Y | MAIN SUPERVISOR FOR A MASTER'S STUDENT
  • ENTREPRENEURS ORIENTATION, ADOPTION OF SOCIAL MEDIA AND PERFORMANCE: A STUDY AMONG ONLINE ENTREPRENEURS IN MALAYSIA | CO SUPERVISOR FOR A PHD'S STUDENT
  • FACTOR INFLUENCING ONLINE IMPULSE BUYING BEHAVIOUR: MEDIATING BY ATTITUDE TOWARDS ONLINE SHOPPING | CO SUPERVISOR FOR A PHD'S STUDENT
  • FACTORS AFFECTING CONSUMERS PUCHASE INTENTION OF HERBS BASE PRODUCT VIA SOCIAL MEDIA NETWORK | CO SUPERVISOR FOR A PHD'S STUDENT
  • HUMAN ORGANIZATION TECHNOLOGY (HOT FIT) MODEL APPLICATION IN E-GOVERMENT FOR THE EVALUATION OF THE DAPODIK APPLICATION IN PEKANBARU | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • IMPACT OF INTERNET IN MANAGEMENT ACCOUNTING OF CHINESE UNIVERSITIES:SIGNIFICANCE AND PRACTICE | CO SUPERVISOR FOR A PHD'S STUDENT
  • INTENTION AN BEHAVIOUR TOWARDS ENVIRONMENTLY FRIENDLY MEANS TO REDUCE UNEMPLOYMENT RATE AMONG MALAYSIAN GRADUATES | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • Impak Covid-19 Terhadap Sektor Perhotelan Negeri Kelantan | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • Linkage Between Digital Marketing Impact With Mediating Effect Of Artificial Intelligence Adoption Towards Sme Development Industry In Malaysia | CO SUPERVISOR FOR A PHD'S STUDENT
  • RESEARCH ON APP ONLINE IMPULSE BUYING BASED ON THE COMBINATION OF QOE AND TAM | MAIN SUPERVISOR FOR A PHD'S STUDENT
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  • THE EFFECT OF CORPORATE ENTREPRENEURSHIP ON COMPETITIVENESS AND FINANCIAL PERFORMANCE: THE STUD ON SME OWNED BY BUMIPUTERAS IN MALAYSIA | CO SUPERVISOR FOR A PHD'S STUDENT
  • THE EFFECTIVENESS OF USER EXPERIENCE (UX) ON MARKETING STRATEGY TO ACCELERATE CYBERPREBEUERSHIP USAGE AMONG MALAYSIAN SMALL MEDIUM ENTERPRISE | CO SUPERVISOR FOR A PHD'S STUDENT
  • THE FACTOR INFLUENCE E-LEARNING ADOPTION BEHAVIOUR IN INDONESIA | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • THE FACTORS THAT EFFECT INTENTION TO USE CLOUD ACCOUNTING SYSTEM IN SMALL AND MEDIUM ENTERPRISE BUSINESS INCUBATOR PROGRAMMES IN MALAYSIA | CO SUPERVISOR FOR A PHD'S STUDENT
  • THE IMPACT OF TAKE-AWAY 020 MODE TO CATERING INDUSTRY OF LATE-NIGHT SNACK IN XI'AN, CHINA | CO SUPERVISOR FOR A MASTER'S STUDENT
  • THE STUDY ON THE ADOPTION OF ACCOUNTING INFORMATION SYSTEM (AIS) IN PRIVATE HIGHER LEARNING INSTITUTIONS IN INDONESIA | CO SUPERVISOR FOR A PHD'S STUDENT