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ENCIK ABDULLAH BIN MUHAMED YUSOFF

FACULTY OF HOSPITALITY, TOURISM AND WELLNESS
abdullah.my@umk.edu.my

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GROUP OF EXPERTISE
  1. TRAVEL MOBILE APPLICATIONS: THE USE OF UNIFIED ACCEPTANCE TECHNOLOGY MODEL | CO | 2020-01
  2. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  3. VALIDATING THE MEASURING INSTRUMENT FOR DETERMINANTS OF TOURIST'S PREFERENCES TOWARD REVISIT INTENTION: A STUDY OF GENTING HIGHLAND | CO | 2020
  4. CHANGING AWARENESS ABOUT HEALTH BEHAVIOR: A STUDY AMONG YOUNG INSTAGRAM USERS | CO | 2020
  5. THE MEDIATING ROLE OF LEADER-MEMBER EXCHANGE ON THE RELATIONSHIP BETWEEN PERCEIVED TRANSFORMATIONAL LEADERSHIP AND INNOVATIVE WORK BEHAVIOR | MAIN | 2020
  6. TOURIST RISK PERCEPTION AND REVISIT INTENTION: EXAMINING THE VALIDITY AND RELIABILITY OF THE MEASURING INSTRUMENT | CO | 2020-09
  7. TOURIST RISK PERCEPTION AND REVISIT INTENTION: EXAMINING THE VALIDITY AND RELIABILITY OF THE MEASURING INSTRUMENT | CO | 2020-09
  8. EXAMINING EMPLOYEE PERFORMANCE THROUGH KNOWLEDGE MANAGEMENT PRACTICES, ORGANISATIONAL COMMITMENT AND CAPACITY BUILDING IN THE MALAYSIAN HOTEL INDUSTRY | CO | 2023
  9. DETERMINANT FACTORS THAT AFFECT E-LEARNING APPROACH IN TEACHING AND LEARNING AT HIGHER EDUCATION: A LITERATURE REVIEW. | CO | 2020
  10. HOTEL AMENITIES, CUSTOMER SATISFACTION AND CUSTOMER EXPERIENCE: A TEST OF MEDIATION | CO | 2022
  11. CULTURAL IDENTITY OF MALAY BUGIS: A REFLECTION IN TRADITIONAL FOOD PRACTICES | CO | 2022
  12. TRAVEL MOBILE APPLICATIONS: THE USE OF UNIFIED ACCEPTANCE TECHNOLOGY MODEL | CO | 2020
  13. CHALLENGES AND UNCERTAINTY: THE IMPACT OF COVID 19 ON SEGI SERI GROUP SDN. BHD. | CO | 2021-08
  14. THE EFFECT OF RATIO BETWEEN TILAPIA FISH (OREOCHROMIS NILOTICUS) AND OTOSHIMI ON PROPERTIES OF SAGO FISH CRACKERS | CO | 2021-12
  15. FACTORS INFLUENCING CUSTOMERS' TRAVEL REVIEWS ON HOTEL TOURIST LOYALTY | CO | 2023
  16. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  1. E LEARNING TECHNOLOGY EFFECTIVENESS IN TEACHING AND LEARNING: ANALYZING THE RELIABILITY AND VALIDITY OF INSTRUMENTS | CO | 2020-12-30
  2. FACTORS THAT DETERMINE TOURIST¿S PURCHASE INTENTION TOWARD KELANTANESE LOCAL CUISINE | CO | 2021-11
  3. UTILIZATION OF DIGITAL INNOVATION IN SMALL FOOD INDUSTRY IN RURAL DISTRICT OF KELANTAN | CO | 2022
  4. UTILIZATION OF DIGITAL INNOVATION IN SMALL FOOD INDUSTRY IN RURAL DISTRICT OF KELANTAN | CO | 2022
  5. THE FACTORS INFLUENCING ON CONSUMER PREFERENCE TOWARDS SMOKE MEAT | CO | 2022
  6. THE RELATIONSHIP OF ECOTOURISM DEVELOPMENT TOWARDS ECOTOURISM DESTINATION COMPETITIVENESS. A CASE STUDY IN KELANTAN | CO | 2022
  7. FACTORS INFLUENCING CUSTOMER REVISIT INTENTION TO MAMAK RESTAURANTS IN PENANG | CO | 2023
  8. CONSUMER PERCEPTION OF FOOD SAFETY AT RESTAURANT IN KOTA BHARU, KELANTAN | CO | 2023
  9. FACTOR INFLUENCING CUSTOMER SATISFACTION AMONG MILLENNIALS TOWARD HOMEGROWN CAFE IN KOTA BHARU | CO | 2023
  1. THE RECIPES: TRADITIONAL DELICACIES OF BANDUNG, INDONESIA | CO | 2020
  2. PENGAWALAN KOS PERNIAGAAN RESTORAN | CO | 2022
  1. CHAPTER AIRBNB PHYSICAL ENVIRONMENT ATTRIBUTES AND CUSTOMER BEHAVIOURAL INTENTION | CO | 2021-04
  2. THE FACTORS INFLUENCING TOURISTS¿ BEHAVIOURAL INTENTION-TO-USE GRAB PAY APPLICATION | CO | 2021-02
  3. PRO-ENVIRONMENTAL BEHAVIOUR IMPACTS ON THE WILLINGNESS TO PAY FOR BIO-BASED SUSTAINABLE FOOD PACKAGING | CO | 2023
  4. IMPACT OF COVID-19 PANDEMIC ON SME DIGITALIZATION IN TAIPING, PERAK | CO | 2023
  1. FACTORS AFFECTING TURNOVER INTENTION OF THREE-STAR HOTEL INDUSTRY IN MALAYSIA | CO | 2020
  2. GRAB PAY APP: THE FACTORS INFLUENCING TOURISTS¿ BEHAVIOURAL INTENTION-TO-USE | CO | 2020
  3. DO KNOWLEDGE AND AWARENESS AFFECT THE IMPLEMENTATION OF GREEN PRACTICES? THE PERSPECTIVES OF HIGHER EDUCATION STUDENTS IN MALAYSIA | CO | 2020
  4. FACTORS AFFECTING SELF-SERVICE TECHNOLOGY TOWARDS INTENTION TO ADOPT THE TECHNOLOGY AMONG CONSUMER IN THE FOODSERVICE INDUSTRY | CO | 2020
  5. THE SUCCESS OF HALAL SUPPLY CHAIN MANAGEMENT PRACTICES IN MALAYSIA | CO | 2020
  6. EFFECT OF FROZEN STORAGE ON THE CHEMICAL AND SENSORY PROPERTIES OF RED TILAPIA (OREOCHROMIS NILOTICUS) | CO | 2021-06
  7. FACTORS AFFECTING THE WILLINGNESS TO PURCHASE GREEN PRODUCTS AMONG UNIVERSITY UNDERGRADUATES | CO | 2021-05
  8. COMMUNICATION SKILLS IN THE HOSPITALITY INDUSTRY | MAIN | 2022-12
  9. MERCU KEJAYAAN USAHAWAN ROTI | CO | 2022-04
  1. BEHAVIORAL INTENTION TO USE TRAVEL MOBILE APPS AMONG MALAYSIAN MILLENNIAL GENERATION | MEMBER | SGJP | 2017
  2. CONSUMER LIFESTYLE AND HEALTH: THE ROLE OF SOCIAL MEDIA IN INFLUENCING HEALTHY EATING | MEMBER | SGJP | 2017
  3. DEVELOPMENT OF BREAKFAST CEREAL ALTERNATIVE OF ORANGE-FLESHED SWEET POTATO: IPOMOEA CRUNCHY CRUNCH CEREAL. | MEMBER | UMK | 2021
  4. IMPLEMENTATION OF ISLAMIC LEADERSHIP ATTRIBUTES IN MALAYSIAN SHARIAH COMPLIANT INVESTMENT ORGANIZATION | MEMBER | SGJP | 2017
  5. MALAYSIAN CONSUMER PREFERENCE AND ACCEPTANCE OF LOCALLY PRODUCE SMOKE PRODUCT | MEMBER | UMK-MATCH | 2020
  6. MALAYSIAN CONSUMER PREFERENCE AND ACCPETANCE OF LOCALLY PRODUCE SMOKE PRODUCT | MEMBER | SGPPU | 2015
  7. PROGRAM SCUBA DIVING CERTIFICATION | MEMBER | KPT | 2022
  8. PROJEK PERUSAHAAN LKAN LUNAK | MEMBER | GRANT(I/A) | 2022
  9. PROJEK TERNAKAN AYAM KAMPUNG KACUK | MEMBER | GRANT(I/A) | 2022
  10. ROLES OF CUSTOMERS TRAVEL REVIEWS TOWARDS HOTEL GUEST LOYALTY | MEMBER | SGJP | 2017
  11. THEORETICAL INVESTIGATION OF CONSUMERS¿ PRO-ENVIRONMENTAL BEHAVIOUR IMPACTS ON THE WILLINGNESS TO PAY (WTP) FOR NEW BIO-BASED SUSTAINABLE PACKAGING | MEMBER | UMK-FUND | 2020
  12. UMK GRADUATE EMPLOYABILITY ACCELERATOR TRAINING (GREAT) PROGRAMME | MEMBER | MOF | 2002
  13. WORK BASED LEARNING PROGRAM EXPERIENCES, SATISFACTION, AND FUTURE CAREERS AMONG HOSPITALITY STUDENTS IN MALAYSIA | HEAD | UMK-FUND | 2022
  1. PROGRAM KHIDMAT PERUNDINGAN DI SEKOLAH KEBANGSAAN TUDAN, TUARAN SABAH | MEMBER | 2020
  2. PERLANTIKAN SEBAGAI PENASIHAT DAN PAKAR RUJUK KAFE DI HILAL AUTOCARA SBN BHD | MEMBER | 2020
  3. PERLANTIKAN SEBAGAI PERUNDING PROJEK BAGI GERAN PEMBANGUNAN PELAN TINDAKAN PEMERKASAAN WANITA NEGERI JOHOR (PTPWNJ) | MEMBER | 2021
  4. LANTIKAN SEBAGAI PENASIHAT DAN PAKAR RUJUK KAFE DI HILAL AUTOCARE SDN BHD | HEAD | 2021
  5. PELANTIKAN SEBAGAI PERUNDING SK TUDAN | MEMBER | 2021
  6. PROJEK PERUNDINGAN PENSIJILAN SCUBA DIVING (OPEN WATER CERTIFICATE) | MEMBER | 2022
  7. PROJEK PERUNDINGAN PROGRAM UMK GRADUATE EMPLOYABILITY ACCELERATION TRAINING (GREAT) - PENSIJILAN PROFESSIONAL SIJIL PENTAULIAHAN EKSEKUTIF HALAL DAN PROGRAM BERASASKAN KEMAHIRAN ASAS PENGENDALIAN MAKANAN | MEMBER | 2022
  8. PROJEK PERUNDINGAN TOK MAN IN LANGKAWI | MEMBER | 2022
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) 2022 (2023)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) 2019 (2020)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang (2017)
    Awarded by: Universiti Teknologi MARA
  • Award Name: Anugerah Perkhidmatan Cemerlang (2012)
    Awarded by: Universiti Teknologi MARA
RESEARCH AWARD(S)
  • Product Name: Smoke Food Product
    Award: GOLD
    Role: Member
    Exhibition Name:Carnival Research innovation 2019
  • Product Name: CARROT CRUNCHY
    Award: GOLD
    Role: Member
    Exhibition Name:Beginners Innovation and Entrepreneurship Exhibition (BIE 5.0)
  • Product Name: INTERGRATED SULAM PROFILING PLATFORM FOR STUDENT-COMMUNITY LEARNING EXPERIENCE ENHANCEMENT (INSPRO)
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL PUTRA INNOCREATIVE CARNIVAL TEACHING AND LEARNING 2023
  • Product Name: SPICY BANANA STEM CHIPS
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL HOSPITALITY & EDUCATION INVENTION INNOVATION & DESIGN
  • Product Name: DREAM TEA
    Award: GOLD
    Role: Member
    Exhibition Name:International Research and Innovation Competition (InaRIC) in conjunction with International Conference and Exhibition (ICE 2023)
  • Product Name: Pembangunan Peranti Penjarakan Fizikal (i-Gap)
    Award: GOLD
    Role: Head
    Exhibition Name:Virtual Innovation Competition 2021
  • Product Name: FACTORS THAT INFLUENCE THE ACCEPTANCE OF MILLENIAL GENERATION TO CONSUME TRADITIONAL FOOD (KUIH-MUIH) IN KOTA BHARU
    Award: GOLD
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium
  • Product Name: CULTURAL IDENTITY OF MALAY BUGIS: A REFLECTION IN TRADITIONAL FOOD PRACTICES
    Award: SPECIAL
    Role: Member
    Exhibition Name:1ST INTERNATIONAL CONFERENCE ON HOSPITALITY, TOURISM AND WELLNESS & 4TH HOSPITALITY & TOURISM CONFERENCE
  • Product Name: UMK Virtual International Day
    Award: SPECIAL
    Role: Head
    Exhibition Name:UMK Virtual International Day
  • Product Name: HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
    Award: SILVER
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
    Award: SILVER
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: MY ESCAPADE
    Award: SILVER
    Role: Member
    Exhibition Name:Ekspo Maya Rekacipta dan Pameran Penyelidikan 2022 (EREKA 2022)
  • Product Name: Hospitality, Tourism and Wellness Colloquium 5.0
    Award: SILVER
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 5.0
  • Product Name: INTERPERSONAL RELATIONSHIP, WORKLOAD PRESSURE, WORK ENVIRONMENT AND JOB STRESS AMONG HOSPITALITY INTERNSHIP, POSTER CODE H14
    Award: BRONZE
    Role: Member
    Exhibition Name:Hospitality, tourism and wellness colloquium (hotwec 6.0)
  • Product Name: Learning Design Thinking, Making and Innovation: Incorporating Multi Mode in Teaching
    Award: BRONZE
    Role: Member
    Exhibition Name:Teaching Enhancement & Learning Innovation Carnival
  • Product Name: `Tech Hotel¿
    Award: BRONZE
    Role: Member
    Exhibition Name:BEGINNERS INNOVATION AND ENTREPRENEURSHIP EXHIBITION (BIE 2.0) 2021
  • Product Name: The Determinants of Tourist Travel Intention in Malaysia: The Role of Perceived Risk and Destination Image
    Award: BRONZE
    Role: Head
    Exhibition Name:Carnival Research innovation 2019
  • Product Name: Hospitality, Tourism and Wellness Colloquium 5.0
    Award: BRONZE
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium
  • Product Name: FACTOR DETERMINATION OF YOUNG GENERATION INTENT TO EAT NEGERI SEMBILAN TRADITIONAL FOOD
    Award: BRONZE
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium (HOTWEC 4.0)
  • Product Name: HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
    Award: BRONZE
    Role: Member
    Exhibition Name:HOSPITALITY,TOURISM AND WELLNESS COLLOQUIUM (HoTWeC 7.0)
  • Product Name: AN ASSESSMENTS OF KNOWLEDGE ATTITUDE AND PRACTICE TOWARD FAST-FOOD OPERATORS IN MALAYSIA, POSTER CODE H13
    Award: NONE
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 6.0
  • Product Name: THE IMPACT OF MODERN TECHNOLOGY TOWARDS MALAY TRADITIONAL FOODS PREPARATION AND COOKING PROCESSES AMONG CHEFS IN MALAYSIA, POSTER H15
    Award: NONE
    Role: Member
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 6.0
EDUCATION(S)
  • (2014) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA KULINARI DAN GASTRONOMI GASTRONOMI
  • (2011) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA MUDA SAINS PENGURUSAN SENI KULINARI
  • (2006) UNIVERSITI TEKNOLOGI MARA
    DIPLOMA SENI KULINARI
  • (2000) UNIVERSITI TEKNOLOGI MARA
    CERTIFICATE PERKHIDMATAN HOTEL DAN RESTORAN
  • (1997) SEKOLAH DATO JAAFAR JOHOR
    SPM