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PUAN NURSALIHAH BINTI AHMAD RASTON

FACULTY OF HOSPITALITY, TOURISM AND WELLNESS
nursalihah.ar@umk.edu.my

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GROUP OF EXPERTISE
  1. DOES THE INCOME LEVEL INFLUENCE CONSUMER COMPLAINING BEHAVIOUR? | MAIN | 2021-02
  2. TYPES OF PERSONALITY AND LEARNING STYLES OF UNDERGRADUATES | CO | 2022
  1. FACTORS INFLUENCING FAST-FOOD CONSUMPTION AMONG STUDENTS AT UNIVERSITI MALAYSIA KELANTAN, CITY CAMPUS | CO | 2023-12
  2. FACTORS INFLUENCING EATING HABITS AMONG WELLNESS STUDENTS AT UNIVERSITI MALAYSIA KELANTAN | CO | 2023-12
  1. DOES THE INCOME LEVEL INFLUENCE CONSUMER COMPLAINING BEHAVIOUR? | MAIN | 2021-02
  1. KAJIAN PENGESANAN PELAJAR LEPASAN KOHORT PERTAMA PROGRAM PERMATA NEGARA DARI ASPEK AKADEMIK DAN PERKEMBANGAN HOLISTIK | CO | 2020
  1. DEVELOPING A SMES RESILIENCE FRAMEWORK AMIDST CLIMATE CRISIS I N MALAYSIA | MEMBER | GRANT(I/A) | 2023
  2. POLA PEMIKIRAN KAUM DI MALAYSIA | MEMBER | UMK | 2022
  3. PEMBANGUNAN PROFIL PEMILIK SAKA BERDASARKAN PENDEKATAN PSIKOBUDAYA DALAM KALANGAN KAUM MELAYU | MEMBER | FRGS | 2016
  4. PREDICTING THE INTENTION TO USE DIGITAL HEALTHCARE AMONG MALAYSIAN OLDER ADULTS: EXPLORATORY SEQUENTIAL MIXED METHODS APPROACH | HEAD | UMK-FUND | 2023
  5. SUSTAINABILITY INDEX FOR SOCIAL ENTERPRISE MODEL DEVELOPMENT | MEMBER | UMKRS | 2022
  6. UNRAVELLING THE NEXUS OF POLITICAL AND ECONOMIC STABILITY IN SHAPING LIQUIDITY RISK FOR BANKS | MEMBER | UMK-FUND | 2023
AWARD(S)
  • Award Name: ANugerah Gemilang UMK Tahun 2016- (Penyelidikan & Inovasi Harapan) (2017)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang 2015 (2016)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang UMK Tahun 2014 (2015)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: Eating Habits (W18)
    Award: GOLD
    Role: Member
    Exhibition Name:HOTWEC 7.0
  • Product Name: THE ARiS, UMK
    Award: SILVER
    Role: Member
    Exhibition Name:KONVENSYEN KUMPULAN INOVATIF DAN KREATIF UNIVERSITI AWAM KE-16
  • Product Name: VEGETABLE FRIES
    Award: SILVER
    Role: Member
    Exhibition Name:International Research and Innovation Competition (InaRIC)
  • Product Name: Fast-Food Consumption (W17)
    Award: SILVER
    Role: Member
    Exhibition Name:HOTWEC 7.0
  • Product Name: 2 IN 1 DRESS
    Award: BRONZE
    Role: Member
    Exhibition Name:BEGINNERS INNOVATION & ENTREPRENEURSHIP EXHIBITION 4.0 (BIE 2022)
EDUCATION(S)
  • (2012) UNIVERSITI TEKNOLOGI MARA
    IJAZAH SARJANA STATISTIK GUNAAN SARJANA SAINS (STATISTIK GUNAAN)
  • (2010) UNIVERSITI TEKNOLOGI MARA KAMPUS KOTA BHARU
    IJAZAH SARJANA MUDA STATISTIK
  • (2003) SEK. MEN. KEBANGSAAN KOTA
    SPM