PROF. MADYA DR. ROSLIZAWATI BINTI CHE AZIZ

FACULTY OF HOSPITALITY, TOURISM AND WELLNESS
roslizawati@umk.edu.my
09-771 7160/7157


GROUP OF EXPERTISE

  1. TRAVEL MOBILE APPLICATIONS: THE USE OF UNIFIED ACCEPTANCE TECHNOLOGY MODEL | CO | 2020-01
  2. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  3. ENHANCING HOSPITALITY AND TOURISM GRADUATE EMPLOYABILITY THROUGH THE 2U2I PROGRAM | CO | 2020-03
  4. POTENTIAL AND OPPORTUNITIES OF SUNGAI SEDIM AMENITIES FOREST AS ECOTOURISM PRODUCTS IN MALAYSIA | CORRESPNDG | 2021-02
  5. COMMUNITY-BASED ECOTOURISM AS A SOCIAL TRANSFORMATION TOOL FOR RURAL COMMUNITY: A VICTORY OR A QUAGMIRE? | CO | 2022-09
  6. APPLICATION OF MACHINE LEARNING ALGORITHMS FOR SUSTAINABLE BUSINESS MANAGEMENT BASED ON MACRO-ECONOMIC DATA: SUPERVISED LEARNING TECHNIQUES APPROACH | CO | 2022
  7. LINKING ENVIRONMENTAL KNOWLEDGE, ENVIRONMENTAL RESPONSIBILITY, ALTRUISM, AND INTENTION TOWARD GREEN HOTELS THROUGH ECOCENTRIC AND ANTHROPOCENTRIC ATTITUDES | CO | 2022
  8. REDUCING ENVIRONMENTAL POLLUTION BY ORGANISATIONAL CITIZENSHIP BEHAVIOUR IN HOSPITALITY INDUSTRY: THE ROLE OF GREEN EMPLOYEE INVOLVEMENT, PERFORMANCE MANAGEMENT AND DYNAMIC CAPABILITY | CO | 2023
  9. INVESTIGATING TOURISTS' INTENTION TOWARD GREEN HOTELS IN MALAYSIA: A DIRECTION ON TOURIST SUSTAINABLE CONSUMPTION | CO | 2023
  10. ISLAMIC CORPORATE SUSTAINABILITY PRACTICES INDEX ALIGNED WITH SDGS TOWARDS BETTER FINANCIAL PERFORMANCE: EVIDENCE FROM THE MALAYSIAN AND INDONESIAN ISLAMIC BANKING INDUSTRY | CO | 2023
  11. EXPLORING TOURISTS¿ ECOCENTRIC AND ANTHROPOCENTRIC ATTITUDES TOWARDS GREEN HOTELS: THEORY OF PLANNED BEHAVIOUR AND NORM ACTIVATION THEORY PERSPECTIVE | CO | 2023
  12. DETERMINANT FACTORS THAT AFFECT E-LEARNING APPROACH IN TEACHING AND LEARNING AT HIGHER EDUCATION: A LITERATURE REVIEW. | MAIN | 2020
  13. TRAVEL MOBILE APPLICATIONS: THE USE OF UNIFIED ACCEPTANCE TECHNOLOGY MODEL | CO | 2020
  14. DETERMINANT FACTORS THAT INFLUENCE ENTREPRENEURIAL INTENTION AMONG STUDENTS IN MALAYSIA | CO | 2020-03
  15. THE SHARI¿AH COMPLIANCE SPA FOR WELLNESS AND TOURISM CONTEXT IN MALAYSIA | CO | 2021
  16. STUDENT MOTIVATION IN OUTDOOR RECREATION ENGAGEMENT: EXAMINING THE VALIDITY AND RELIABILITY OF THE MEASURING INSTRUMENTS | MAIN | 2021
  17. FACTORS INFLUENCING CUSTOMERS' TRAVEL REVIEWS ON HOTEL TOURIST LOYALTY | CO | 2023
  18. LINKING ENVIRONMENTAL KNOWLEDGE, ENVIRONMENTAL RESPONSIBILITY, ALTRUISM, AND INTENTION TOWARD GREEN HOTELS THROUGH ECOCENTRIC AND ANTHROPOCENTRIC ATTITUDES | CO | 2022
  19. ISLAMIC CORPORATE SUSTAINABILITY PRACTICES INDEX ALIGNED WITH SDGS TOWARDS BETTER FINANCIAL PERFORMANCE: EVIDENCE FROM THE MALAYSIAN AND INDONESIAN ISLAMIC BANKING INDUSTRY | CO | 2023
  20. EXPLORING TOURISTS¿ ECOCENTRIC AND ANTHROPOCENTRIC ATTITUDES TOWARDS GREEN HOTELS: THEORY OF PLANNED BEHAVIOUR AND NORM ACTIVATION THEORY PERSPECTIVE | CO | 2023
  21. APPLICATION OF MACHINE LEARNING ALGORITHMS FOR SUSTAINABLE BUSINESS MANAGEMENT BASED ON MACRO-ECONOMIC DATA: SUPERVISED LEARNING TECHNIQUES APPROACH | CO | 2022
  22. REDUCING ENVIRONMENTAL POLLUTION BY ORGANISATIONAL CITIZENSHIP BEHAVIOUR IN HOSPITALITY INDUSTRY: THE ROLE OF GREEN EMPLOYEE INVOLVEMENT, PERFORMANCE MANAGEMENT AND DYNAMIC CAPABILITY | CO | 2023
  23. INVESTIGATING TOURISTS' INTENTION TOWARD GREEN HOTELS IN MALAYSIA: A DIRECTION ON TOURIST SUSTAINABLE CONSUMPTION | CO | 2023
  24. COMMUNITY-BASED ECOTOURISM AS A SOCIAL TRANSFORMATION TOOL FOR RURAL COMMUNITY: A VICTORY OR A QUAGMIRE? | CO | 2022-09
  25. INTERNATIONAL JOURNAL OF PSYCHOSOCIAL REHABILITATION | CO | 2020
  1. E LEARNING TECHNOLOGY EFFECTIVENESS IN TEACHING AND LEARNING: ANALYZING THE RELIABILITY AND VALIDITY OF INSTRUMENTS | CO | 2020-12-30
  2. ONLINE LEARNING TOOLS AND PLATFORMS IN HIGHER EDUCATION DURING COVID-19 | CO | 2021
  3. DEVELOPING A FRAMEWORK ON SUCCESS PERFORMANCE OF COMMUNITY BASED HOMESTAY TOURISM PROGRAMME: AN EVIDENCE FROM INSIDER OF HOMESTAY PERSPECTIVE | CO | 2021-09
  4. ATTITUDES, SUBJECTIVE NORMS, AND PERCEIVED BEHAVIOUR CONTROL FACTORS INFLUENCING MUSLIM FRIENDLY SPA VISIT | CO | 2021
  5. EVALUATION OF KNOWLEDGE AND PERCEPTION OF LOCALS TOWARD THE CONSERVATION EFFORT IN MANGROVE FOREST AT DELTA TUMPAT, KELANTAN, MALAYSIA | CO | 2022-01
  6. EVALUATION OF KNOWLEDGE AND PERCEPTION OF LOCALS TOWARD THE CONSERVATION EFFORT IN MANGROVE FOREST AT DELTA TUMPAT, KELANTAN, MALAYSIA | CO | 2022
  7. DESIGNING VALUE PROPOSITION FOR INDIGENOUS INSPIRED SPA STRATEGIC MARKETING: A RESEARCH PROPOSAL | CO | 2023
  1. THE RECIPES: TRADITIONAL DELICACIES OF BANDUNG, INDONESIA | CO | 2020
  2. ECOTOURISM AND RURAL COMMUNITY DEVELOPMENT | CO | 2021
  1. EMPHASIZING THE CONSUMER PERCEIVED RISK AND TECHNOLOGY TOOLS: THE RELIABILITY AND VALIDITY OF INSTRUMENT | CO | 2020
  2. EMPHASIZING THE CONSUMER PERCEIVED RISK AND TECHNOLOGY TOOLS: THE RELIABILITY AND VALIDITY OF INSTRUMENT | CO | 2020
  3. E-LEARNING AS A TOOL FOR TEACHING AND LEARNING IN HIGHER EDUCATION | CO | 2021
  4. CHAPTER 1: INTRODUCTION TO ECOTOURISM AND RURAL COMMUNITY DEVELOPMENT | CO | 2021
  5. CHAPTER 11: CONCLUSION | CO | 2021
  6. CHAPTER 6: WHY AND HOW TO INTEGRATE THE APPRECIATIVE INQUIRY APPROACH IN TOURISM RESEARCH: A NEW PARADIGM IN THE DIGITAL ERA OF RURAL TOURISM | MAIN | 2021
  7. AMALAN PENDIDIKAN BERIMPAK TINGGI | MAIN | 2021
  8. THE POTENTIALS OF APPRECIATIVE INQUIRY APPROACH WITHIN THE TOURISM DEVELOPMENT IN RURAL AREAS | MAIN | 2021-04
  9. THE STUDY ON TECHNOLOGY ACCEPTANCE IN BABY AND MOTHER PRODUCT BUSINESS OPERATION | CO | 2023
  10. SUSTAINABLE TOURISM DEVELOPMENT IN RURAL AREAS: AN ALTERNATIVE PARADIGM USING THE APPRECIATIVE INQUIRY APPROACH | MAIN | 2023
  11. FACTORS OF ISLAMIC CITY IMAGE IN KOTA BHARU ISLAMIC CITY THROUGH VIEW OF VISITORS AT KELANTAN, MALAYSIA | CO | 2023
  1. FACTORS AFFECTING TURNOVER INTENTION OF THREE-STAR HOTEL INDUSTRY IN MALAYSIA | CO | 2020
  2. GRAB PAY APP: THE FACTORS INFLUENCING TOURISTS¿ BEHAVIOURAL INTENTION-TO-USE | CO | 2020
  3. FACTORS AFFECTING TURNOVER INTENTION OF THREE -STAR HOTEL INDUSTRY IN MALAYSIA | CO | 2020
  4. DO KNOWLEDGE AND AWARENESS AFFECT THE IMPLEMENTATION OF GREEN PRACTICES? THE PERSPECTIVES OF HIGHER EDUCATION STUDENTS IN MALAYSIA | MAIN | 2020
  5. THE SUCCESS OF HALAL SUPPLY CHAIN MANAGEMENT PRACTICES IN MALAYSIA | CO | 2020
  6. TOURIST LOYALTY TOWARD ONLINE TRAVEL REVIEWS: EXAMINING THE RELIABILITY AND VALIDITY OF INSTRUMENT | CO | 2020
  7. SUNGAI SEDIM AMENITY FOREST (SSAF) KULIM, KEDAH, MALAYSIA: THE WORLD'S LONGEST CANAPY WALK | MAIN | 2022-12
  8. GARIS PANDUAN PEMBANGUNAN PROGRAM AKADEMIK (GPPPA), UMK | CO | 2022
  1. A FRAMEWORK OF INTEGRATED ROBOTIC PROCESS AUTOMATION (RPA) FOR THE ACCOUNTING AND FINANCE DEPARTMENT TO OPTIMIZE FINANCIAL PERFORMANCE | MEMBER | UMK-FUND | 2023
  2. BEHAVIORAL INTENTION TO USE TRAVEL MOBILE APPS AMONG MALAYSIAN MILLENNIAL GENERATION | MEMBER | SGJP | 2017
  3. DEVELOPING A MINIMUM STANDARD OF ENVIRONMENTAL PRACTICE (MYSOEP) FOR LOCAL HOMESTAY PROVIDERS | MEMBER | UMK-PRO | 2022
  4. DEVELOPING AN INTEGRATED COMMUNITY-BASED ECOTOURISM AT GUNUNG STONG PARK & LOJING HIGHLAND, GUA MUSANG, KELANTAN | HEAD | UMKRS | 2021
  5. ENGAGEMENTS OF TRAVEL ACTIVITIES AMONG STUDENTS IN MALAYSIA | HEAD | FRGS | 2010
  6. FUNDAMENTAL RESEARCH GRANT SCHEME (FRGS) MINISTRY OF HIGHER EDUCATION MALAYSIA | MEMBER | MOF | 2020
  7. GERAN PROGRAM KEUSAHAWANAN BERIMPAK TINGGI 2020 MINISTRY OF HIGHER EDUCATION | MEMBER | MOF | 2020
  8. IDENTIFICATION OF STRATEGY TO INTRODUCE AN INTEGRATED COMMUNITY BASED ECOTOURISM (CBET) IN KELANTAN GEO-PARK HERITAGE DESTINATIONS | HEAD | FRGS | 2023
  9. INVESTIGATION OF AWARENESS AND KNOWLEDGE ON GREEN ACTIVITIES AND CURRENT GREEN PRACTICES BY HOMESTAY OPERATORS | MEMBER | SGJP | 2016
  10. KURSUS PERSIJILAN OUTDOOR RECREATION COURSE DI BAWAH KPT-PACE | HEAD | KPT | 2022
  11. KURSUS PERSIJILAN PROGRAM SCUBA DIVING DI BAWAH KPT-PACE | HEAD | KPT | 2022
  12. MALAYSIA TRULY ASIA : DEVELOPING SMART TOURISM MOBILE APPS FOR INTERNATIONAL TRAVELERS IN MALAYSIA (STOMAIT) | MEMBER | UMK-COM | 2022
  13. MODELLING THE INDIGENOUS-INSPIRED SPA STRATEGIC MARKETING USING GOLDEN CIRCLE METHOD | MEMBER | FRGS | 2020
  14. PROVISION OF THE PROSTHETICS SERVICES FOLLOWING LOWER-LIMB AMPUTATION | MEMBER | SGJP MYRA USM | 2017
  15. SOCIAL TRANSFORMATIONS OF RURAL COMMUNITIES THROUGH ECOTOURISM: A PROPOSED CONCEPTUAL FRAMEWORK | MEMBER | SGJP | 2017
  16. THE DETERMINANTS OF TOURIST TRAVEL INTENTION IN MALAYSIA: THE ROLE OF PERCEIVED RISK AND DESTINATION IMAGE | MEMBER | FRGS | 2017
  17. UMK FUNDAMENTAL RESEARCH GRANT (UMK-FUND) 2020 | MEMBER | UMK-FUND | 2020
  1. PERUNDING PROJEK EMPOWER ECER | HEAD | 2020
  2. PROGRAM PERUNDINGAN PERKHIDMATAN DI SEK KEB TUDAN, SABAH | MEMBER | 2020
  3. PERUNDING PROJEK EMPOWER ECER | HEAD | 2021
  4. PROGRAM PERUNDINGAN PERKHIDMATAN DI SEK KEB TUDAN, SABAH | MEMBER | 2021
  5. PROJEK PERUNDINGAN MAJLIS DAERAH JELI | HEAD | 2021
  6. PROJEK PERUNDINGAN PENSIJILAN SCUBA DIVING (OPEN WATER CERTIFICATE) | HEAD | 2022
  7. PROJEK PENSIJILAN KEMAHIRAN REKREASI LUAR 2022 (OUTDOOR RECREATION SKILLS CERTIFICATION COURSE) | HEAD | 2022
  8. RUMAH TAMU MASJID BANDAR JELI DAN KHIDMAT KOMUNITI | MEMBER | 2022
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) Tahun 2021 (2022)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Jasa Universiti Tahun 2018 (2019)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Gemilang UMK Tahun 2017 -Pengajaran dan Pembelajaran (2018)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Perkhidmatan Cemerlang 2016 (2017)
    Awarded by: Universiti Malaysia Kelantan
RESEARCH AWARD(S)
  • Product Name: LAE-APPRENTICESHIP
    Award: GOLD
    Role: Member
    Exhibition Name:8 th Teaching and Learning Innovatio n Festival (TLIF) 2022
  • Product Name: SOCIAL MEDIA
    Award: GOLD
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 5.0
  • Product Name: BACKPACKERS TRAVELLER
    Award: GOLD
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 5.0
  • Product Name: RIZBRUNANA HIGH FIBRE BISCUIT: FROM WASTE TO HEALTH
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL VIRTUAL EXPO OF INNOVATION PRODUCT AND SYSTEM DESIGN 2023 ¿EMBRACING THE SPIRIT OF INNOVATION AND TECHNOLOGY¿
  • Product Name: ECOTOURISM
    Award: GOLD
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 4.0
  • Product Name: CAMPUS-AWAY APPROACH: HYFLEX LEARNING FOR INDUSTRY MODE PROGRAM
    Award: GOLD
    Role: Member
    Exhibition Name:INTERNATIONAL TEACHING ENHANCEMENT & LEARNING INNOVATION (TELIC) 2023
  • Product Name: My Escapade
    Award: SILVER
    Role: Head
    Exhibition Name:EREKA
  • Product Name: TRAVEL & TOURS
    Award: SILVER
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 5.0
  • Product Name: Go Fit
    Award: SILVER
    Role: Member
    Exhibition Name:Carnival Research & Innovation (CRI 2019)
  • Product Name: COMMUNITY-BASED TOURISM
    Award: SILVER
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 4.0
  • Product Name: DEVELOPMENT OF GLOWYBEE ANTI ACNE BOOSTER SERUM FOR COMMERCIALIZATION
    Award: SILVER
    Role: Member
    Exhibition Name:International Research and Innovation Competition (InaRIC)
  • Product Name: HOMESTAY PROGRAM
    Award: BRONZE
    Role: Head
    Exhibition Name:Hospitality, Tourism and Wellness Colloquium 5.0
EDUCATION(S)
  • (2016) UNIVERSITI PUTRA MALAYSIA
    IJAZAH DOKTOR FALSAFAH PELANCONGAN
  • (2010) UNIVERSITI UTARA MALAYSIA
    IJAZAH SARJANA PERNIAGAAN TOURISM MANAGEMENT AND HOSPITALITY
  • (2007) UNIVERSITI UTARA MALAYSIA
    IJAZAH SARJANA MUDA PENGURUSAN PENGURUSAN PELANCONGAN
  • (2003) POLITEKNIK JOHOR BHARU
    DIPLOMA PENGURUSAN PELANCONGAN
  • (1999) Sek. Men. Tek. Tanah Merah
    SPM