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PROF. DR. ROSELINA BINTI AHMAD SAUFI

MALAYSIAN GRADUATE SCHOOL OF ENTREPRENEURSHIP AND BUSINESS
roselina@umk.edu.my
09-7717000
PROFESOR (TETAP)

CV
GROUP OF EXPERTISE
  1. THE MEDIATING ROLE OF PERSON-JOB FIT BETWEEN PERSON-ORGANISATION FIT AND INTENTION TO LEAVE THE JOB: EMPIRICAL EVIDENCE FROM PAKISTAN | MAIN | 2020-10
  2. PREDICTING NURSES BURNOUT THROUGH QUALITY OF WORK LIFE AND PSYCHOLOGICAL EMPOWERMENT: A STUDY TOWARDS SUSTAINABLE HEALTHCARE SERVICES IN MALAYSIA | CO | 2020
  3. NURSING MANAGEMENT CHALLENGES: EFFECT OF QUALITY OF WORK LIFE ON DEPERSONALIZATION | CO | 2020
  4. DO ENTREPRENEURIAL EDUCATION AND BIG-FIVE PERSONALITY TRAITS PREDICT ENTREPRENEURIAL INTENTION AMONG UNIVERSITIES STUDENTS? | CO | 2020
  5. EFFECTS OF QUALITY OF WORK LIFE ON EMOTIONAL EXHAUSTION: A STUDY AMONG NURSES IN MALAYSIA | CO | 2020
  6. DOES ORGANIZATIONAL REPUTATION MATTER IN PAKISTAN¿S HIGHER EDUCATION INSTITUTIONS? THE MEDIATING ROLE OF PERSON-ORGANIZATION FIT AND PERSON-VOCATION FIT BETWEEN ORGANIZATIONAL REPUTATION AND TURNOVER INTENTION | CO | 2021-03
  7. A PREDICTING PERFORMANCE THROUGH STRATEGY AND INNOVATION IN SMALL HOTEL INDUSTRY | CO | 2021
  8. ANTECEDENTS OF SUSTAINABLE PERFORMANCE IN MANUFACTURING ORGANIZATIONS: A STRUCTURAL EQUATION MODELING APPROACH | CO | 2021-01
  9. ANTECEDENTS OF ORGANIZATIONAL CITIZENSHIP BEHAVIOR TOWARDS THE ENVIRONMENT IN MANUFACTURING ORGANIZATIONS: USING A STRUCTURAL EQUATION MODELING APPROACH | CO | 2021
  10. E-TEACHING SATISFACTION IN A BLACK SWAN MOMENT: THE EFFECT OF STUDENT ENGAGEMENT AND INSTITUTIONAL SUPPORT | CO | 2021-10
  11. IS STRATEGIC ORIENTATION ALWAYS BENEFICIAL? A META-ANALYSIS OF THE RELATIONSHIP BETWEEN INNOVATION AND BUSINESS SUSTAINABILITY: A DYNAMIC CAPABILITIES PERSPECTIVE FROM MALAYSIAN INSURANCE COMPANIES | CO | 2022
  12. ANTECEDENTS OF EMPLOYEE GREEN BEHAVIOR IN THE HOSPITALITY INDUSTRY | CO | 2022
  13. SUSTAINABLE WASTE MANAGEMENT COMPANIES WITH INNOVATIVE SMART SOLUTIONS: A SYSTEMATIC REVIEW AND CONCEPTUAL MODEL | CO | 2022
  14. THE MODERATING ROLE OF MARKET TURBULANCE BEYOND THE COVID-19 PANDEMIC AND RUSSIA-UKRAINE CRISIS ON THE RELATIONSHIP BETWEEN INTELLECTUAL CAPITAL AND BUSINESS SUSTAINABILITY | CO | 2023
  15. GREEN CREATIVITY, TQM AND BUSINESS SUSTAINABILITY OF LARGE MANUFACTURING FIRMS IN MALAYSIA | CO | 2023
  16. ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINABLE WORK-LIFE BALANCE AND REDUCED TURNOVER INTENTION MODERATED BY JOB OPPORTUNITIES | MAIN | 2023
  17. DOES THE ENVIRONMENTAL MANAGEMENT SYSTEM PREDICT TBL PERFORMANCE OF MANUFACTURERS? THE ROLE OF GREEN HRM PRACTICES AND OCBE AS SERIAL MEDIATORS | CO | 2023
  18. THE RELATIONSHIP BETWEEN GREEN ENTREPRENEURSHIP, HUMAN CAPITAL AND BUSINESS SUSTAINABILITY IN MALAYSIAN LARGE MANUFACTURING FIRMS: AN EMPIRICAL STUDY | CO | 2023-07
  19. THE THREAT OF ROBOTS TO CAREER SUSTAINABILITY, AND THE PIVOTAL ROLE OF KNOWLEDGE MANAGEMENT AND HUMAN CAPITAL | CO | 2023
  20. DOES THE ENVIRONMENTAL MANAGEMENT SYSTEM PREDICT TBL PERFORMANCE OF MANUFACTURERS? THE ROLE OF GREEN HRM PRACTICES AND OCBE AS SERIAL MEDIATORS | CO | 2023
  21. ENTREPRENEUR¿S PERSONALITY TRAITS AND FIRM PERFORMANCE OF MALAYSIAN SMES: MEDIATED BY MARKET ORIENTATION | CO | 2023
  22. PERSONALITY TRAITS, INDIVIDUAL RESILIENCE, OPENNESS TO EXPERIENCE AND YOUNG DIGITAL ENTREPRENEURSHIP INTENTION | CO | 2023
  23. HUMAN RESOURCE MANAGEMENT PRACTICES TOWARD JOB SATISFACTION AND EMPLOYEE INTENTION TO LEAVE ACADEMIC INSTITUTIONS | CO | 2024
  24. HOW SOCIAL CAPITAL ACTIVATES ENTREPRENEURIAL ORIENTATION, ACCESS TO GOVERNMENT SUPPORT POLICIES, AND SMES PERFORMANCE IN AN EMERGING MARKET AMIDST COVID-19 | CO | 2022
  25. PUTTING THE WORKERS FIRST: ANTECEDENTS OF PRO-ENVIRONMENTAL BEHAVIOR IN THE HOSPITALITY INDUSTRY | CO | 2023
  26. SUSTAINING WORK LIFE BALANCE TOWARD JOB SATISFACTION AND EMPLOYEE INTENTION TO LEAVE UNIVERSITIES | MAIN | 2023
  27. ANTECEDENTS OF EMPLOYEE GREEN BEHAVIOR IN THE HOSPITALITY INDUSTRY | CO | 2022
  28. THE THREAT OF ROBOTS TO CAREER SUSTAINABILITY, AND THE PIVOTAL ROLE OF KNOWLEDGE MANAGEMENT AND HUMAN CAPITAL | CO | 2023
  29. THE MEDIATING ROLE OF PERSON-JOB FIT BETWEEN PERSON-ORGANISATION FIT AND INTENTION TO LEAVE THE JOB: EMPIRICAL EVIDENCE FROM PAKISTAN | MAIN | 2020-10
  30. PREDICTING NURSES BURNOUT THROUGH QUALITY OF WORK LIFE AND PSYCHOLOGICAL EMPOWERMENT: A STUDY TOWARDS SUSTAINABLE HEALTHCARE SERVICES IN MALAYSIA | CO | 2020
  31. ANTECEDENTS OF SUSTAINABLE PERFORMANCE IN MANUFACTURING ORGANIZATIONS: A STRUCTURAL EQUATION MODELING APPROACH | CO | 2021-01
  32. SUSTAINABLE WASTE MANAGEMENT COMPANIES WITH INNOVATIVE SMART SOLUTIONS: A SYSTEMATIC REVIEW AND CONCEPTUAL MODEL | CO | 2022
  33. ACADEMIC PERSON-ENVIRONMENT FIT TOWARDS SUSTAINABLE WORK-LIFE BALANCE AND REDUCED TURNOVER INTENTION MODERATED BY JOB OPPORTUNITIES | MAIN | 2023
  34. DOES THE ENVIRONMENTAL MANAGEMENT SYSTEM PREDICT TBL PERFORMANCE OF MANUFACTURERS? THE ROLE OF GREEN HRM PRACTICES AND OCBE AS SERIAL MEDIATORS | CO | 2023
  35. DOES THE ENVIRONMENTAL MANAGEMENT SYSTEM PREDICT TBL PERFORMANCE OF MANUFACTURERS? THE ROLE OF GREEN HRM PRACTICES AND OCBE AS SERIAL MEDIATORS | CO | 2023
  36. ANTECEDENTS OF ORGANIZATIONAL CITIZENSHIP BEHAVIOR TOWARDS THE ENVIRONMENT IN MANUFACTURING ORGANIZATIONS: USING A STRUCTURAL EQUATION MODELING APPROACH | CO | 2021
  1. ANTECEDENCES OF SUSTAINABLE PERFORMANCE AMONG MALAYSIAN MANUFACTURING FIRMS | MEMBER | UMK-FUND | 2022
  2. DIGITAL ENTRCYEPRENEUR INTENTION, SUBJECTIVE WELL BEING, RESILIENCY, PERSONALITY TRAITS AND SERVICE QUALITY | MEMBER | UMK-MATCH | 2023
  3. DYNAMISM OF HR STRATEGY THROUGH ACADEMIC PERSON ENVIRONMENT FIT TOWARDS SUSTAINING WORK LIFE BALANCE AND REDUCING INTENTION TO LEAVE | HEAD | FRGS | 2020
  4. DEVELOPING ENTREPRENEURSHIP TRAINING PROGRAMME THROUGH THE RURAL ENTREPRENEURSHIP MODEL (REMODE) FOR FRESHWATER INDUSTRY | MEMBER | NRGS | 2013
  5. ENTREPRENEURSHIP EDUCATION, PERSONAL VALUES AND ENTREPRENEURSHIP INTENSITY BETWEEN MALAYSIA AND INDONESIA | HEAD | UMK-MATCH | 2023
  6. EXPLORING MULTIDIMENSIONAL CHILD POVERTY IN RURAL KEDAH, KELANTAN, AND PERLIS: CONCEPTUALISING A SOCIAL BUSINESS MODEL | MEMBER | UMK-MATCH | 2022
  7. FACTORS OF AWARENESS ON SOCSO REGISTRATION AMONGST GIG WORKERS IN KELANTAN | MEMBER | UMK-FUND | 2022
  8. KAJIAN MODEL KEJAYAAN PERNIGAAN KOPERASI KARIAH MASJID | MEMBER | ANGKASA | 2023
  9. PEMBANGUNAN INDEKS PRODUKTIVITI UMK FASA 1 | HEAD | UMK-NICE | 2021
  10. PROGRAM KELESTARIAN PENGELUARAN UDANG GALAH MENGGUNAKAN MODUL MOPE BLUE SCAMPI DI JELI KELANTAN | MEMBER | GRANT(I/A) | 2020
  11. PROGRAM LATIHAN KEUSAHAWANAN STRATEGIK ENTERPRAIS SOSIAL | MEMBER | MOF | 2020
  12. SOCIAL-PSYCHOLOGICAL ECONOMIC IMPACT OF COVID19 ON SMES IN KELANTAN: PRESENT AND POST-COVID19 | HEAD | UMK-FUND | 2020
  13. SOCIAL-PSYCHOLOGICAL ECONOMIC IMPACT OF COVID19 ON SMES IN KELANTAN: PRESENT AND POST-COVID19 | HEAD | UMKC19SG | 2020
  1. PEMBANGUNAN PELAN TINDAKAN DIGITALISASI KOPERASI | HEAD | 2022
  2. PROGRAM LATIHAN DAN PEMBENTUKAN TEROKA BARU GOLONGAN ASNAF | MEMBER | 2022
AWARD(S)
  • Award Name: Anugerah Perkhidmatan Cemerlang (APC) tahun 2020 (2021)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: Anugerah Jasa Bakti 2019 (2020)
    Awarded by: Universiti Malaysia Kelantan
  • Award Name: DISTINGUISHED WOMEN IN MANAGEMENT, VENUS INTERNATIONAL WOMEN AWARD (2017)
    Awarded by: VENUS INTERNATIONAL FOUNDATION, INDIA
  • Award Name: INTERNATIONAL EDUCATION LEADERSHIP AWARD, THE GOLDEN GLOBE TIGERS AWARD (2016)
    Awarded by: THE GOLDEN GLOBE
  • Award Name: BEST PROJECT 2014 (KTP) SEAWEED CULTIVATION MANAGEMENT PROGRAMME IN SEMPORNA, SABAH (2014)
    Awarded by: KNOWLEDGE TRANSFER PROGRAMME MOHE
  • Award Name: SILVER MEDAL AWARD PEREKA 2014 SEAWEED SUSTAINABILITY PROGRAMME (2014)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: ANUGERAH GEMILANG UNIVERSITI (AGU) 2013 - PENTADBIRAN & PERKHIDMATAN (2014)
    Awarded by: UNIVERSITI MALAYSIA KELANTAN
  • Award Name: Anugerah Perkhidmatan Cemerlang tahun 2012 (2013)
    Awarded by: UNIVERSITI MALAYSIA KELANTAN
  • Award Name: ANUGERAH GEMILANG UNIVERSITI (AGU) 2012 (2013)
    Awarded by: UNIVERSITI MALAYSIA KELANTAN
  • Award Name: SILVER MEDAL AWARD PEREKA 2013 SEAWEED CULTIVATION MANAGEMENT PROGRAMME (2013)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: GOLD MEDAL AWARD PEREKA 2013 (2013)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: SILVER MEDAL AWARD (2013)
    Awarded by: MALAYSIA TECHNOLOGY EXPO 2013
  • Award Name: ANUGERAH DARJAH KINABALU (ADK) (2010)
    Awarded by: SABAH STATE GOVERNMENT
  • Award Name: ISLAMIC LEADERSHIP FELLOW PROGRAMME (2009)
    Awarded by: ASIAN INSTITUTE OF MANAGEMENT MANILA
  • Award Name: Anugerah Perkhidmatan Cemerlang (2006)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: ASEAN BEST PAPER AWARD (2006)
    Awarded by: ACADEMY OF GLOBAL BUSINESS ADVANCEMENT, USA
  • Award Name: Anugerah Perkhidmatan Cemerlang (2005)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: Anugerah Perkhidmatan Cemerlang (2003)
    Awarded by: UNIVERSITI MALAYSIA SABAH
  • Award Name: JAPAN AIRLINE SCHOLARSHIP (1986)
    Awarded by: JAPAN AIRLINE
RESEARCH AWARD(S)
  • Product Name: RBWMART
    Award: SILVER
    Role: Member
    Exhibition Name:31st INTERNATIONAL, INVENTION, INNOVATION & TECHNOLOGY EXHIBITION 2020
  • Product Name: PELESTARIAN PENGURUSAN PENANAMAN RUMPAI LAUT DI SEMPORNA SABAH
    Award: SILVER
    Role: Member
    Exhibition Name:FBEA iNNOVATION EXPO 2021
  • Product Name: BiTT SYSTEM: ADVANCEMENT OF SEAWEED CULTIVATION AND MANAGEMENT AT SEMPORNA SABAH
    Award: SILVER
    Role: Member
    Exhibition Name:INTERNATIONAL SUSTAINABILITY INVENTION, INNOVATION AND DESIGN SHOWCASE (ISIIDS 2022)
  • Product Name: CREATING A HUMAN CAPITAL VALUE (HCV) INDICATORS OF THE CONCEPT OF KNOWLEDGE TRANSFER (KT)
    Award: SILVER
    Role: Member
    Exhibition Name:FBEA iNNOVATION EXPO 2021
  • Product Name: THE IMPACT OF THE KNOWLEDGE TRANSFER PRORAM: A CASE STUDY FROM THE PROGRAM OF SEAWEED CULTIVATION MANAGEMENT IN SEMPORNA, SABAH
    Award: SILVER
    Role: Member
    Exhibition Name:FBEA iNNOVATION EXPO 2021
EDUCATION(S)
  • (1995) UNIVERSITY OF SHEFFIELD, UNITED KINGDOM
    IJAZAH DOKTOR FALSAFAH PENGURUSAN
  • (1991) UNIVERSITY OF SHEFFIELD, UK
    IJAZAH SARJANA BUSINESS ADMINS
  • (1991) UNIVERSITY OF SHEFFIELD, UNITED KINGDOM
    IJAZAH SARJANA PENTADBIRAN PERNIAGAAN
  • (1988) UNIVERSITI KEBANGSAAN MALAYSIA
    IJAZAH SARJANA MUDA BUSINESS ADMINS
WORKING EXPERIENCE(S)
  • FINANCE EXECUTIVE | ASIA COMMERCIAL FINANCE
    01-Sep-1988-01-Apr-1989
  • LECTURER | UNIVERSITI UTARA MALAYSIA
    01-Apr-1989-30-Aug-1995
  • SENIOR LECTURER | UNIVERSITI SAINS MALAYSIA
    01-Sep-1995-31-May-2000
  • PROFESSOR | UNIVERSITI MALAYSIA SABAH
    01-Jun-2000-31-May-2015
  • GROUP MANAGING DIRECTOR | UMS LINK HOLDINGS SDN. BHD.
    01-Aug-2007-30-Apr-2012
  • DEPUTY VICE CHANCELLOR (ACADEMIC & INTERNATIONAL) | UNIVERSITI MALAYSIA KELANTAN
    02-May-2012-01-May-2015
  • PROFESSOR | UNIVERSITI TEKNOLOGI MALAYSIA
    16-Nov-2015-15-Nov-2018
  • VISITING PROFESSOR | DRB HICOM UNIVERSITY OF AUTOMATIVE MALAYSIA
    16-Mar-2019-15-Mar-2020
  • DEAN | UNIVERSITI MALAYSIA KELANTAN
    16-Jan-2020-15-Jan-2022
COURSES TAUGHT
Subject Code Description
AFT1013 FOUNDATION OF ENTREPRENEURSHIP
AFT3093 CORPORATE ENTREPRENEURSHIP
APT2023 HUMAN RESOURCE MANAGEMENT
APT3073 RESEARCH METHODOLOGY
APT3083 STRATEGIC ENTREPRENEURSHIP
GSE7103 INNOVATION AND NEW VENTURE CREATION
GST7044 ENTREPRENEURIAL THOUGHT AND ACTION
GST8143 SEMINAR IN HUMAN RESOURCE MANAGEMENT
GST8153 SEMINAR IN ENTREPRENEURIAL LEADERSHIP
SUPERVISION
  • DEVELOPMENT OF RURAL ENTREPRENEURSHIP CAPABILITIES THROUGH ENTREPRENEURSHIP TRAINING PROGRAMME IN KELANTAN | CO SUPERVISOR FOR A PHD'S STUDENT
  • HUBUNGAN ANTARA KOMPETENSI KEUSAHAWANAN TERHADAP TINGKAH LAKU KEPIMPINAN TRANSFORMASI ANGGOTA LEMBAGA KOPERASI SEKOLAH DI MALAYSIA | MAIN SUPERVISOR FOR A PHD'S STUDENT
  • RESEARCH ON THE ADAPTABILITY AND REFORM TREND OF THE ORGANIZATION MODEL OF EDUCATION AND TEACHING IN CHINESE UNIVERSITIES UNDER THE INTERNATIONAL OBJECTIVE OF TALENTS TRAINING | MAIN SUPERVISOR FOR A PHD'S STUDENT